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Mathrubhumi Group beckons advertisers as Kerala opens up for Onam

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With the latest relaxation in Covid restrictions in the state and extension of shop timings, the group has urged advertisers take full advantage of the opportunity

exchange4media Staff Aug 10, 2021 11:05 AM

Cost cut & ad volume growth to propel print’s recovery post Covid’s second wave

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Lower pagination & contracted inventory have helped the medium rationalize costs. Also, businesses opening up after the second wave has led to increase in ad volumes

Tasmayee Laha Roy Jun 30, 2021 8:10 AM

Regional publications close a cheerful Q4, Hindi leads ad volumes

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While there was up to a 40% dip in ad volumes in some markets in the early days of lockdown, the gap closed by November 2020 and it was back up to 100%

Tasmayee Laha Roy May 7, 2021 7:58 AM

Turning a new page: Print ends fiscal year on a high, Q4 takes rev close to pre-Covid days

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Print ad volume per newspaper per day remained almost same during Jan 21-Mar 21 compared to Jan 20-Mar 20, as per TAM AdEx data

Tasmayee Laha Roy Mar 19, 2021 8:36 AM

Indian publishers push for Aus-like deal with Google to claim a ‘fair share’ in revenue

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Publishers are not only in conversation with the tech giants to negotiate revenue share but are also looking at government support in settling the matter

Tasmayee Laha Roy Feb 25, 2021 8:55 AM

Struggling to recover from pandemic, print industry now hit by rising newsprint costs

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Newsprint cost has shot up by 20% in the past three months and is expected to go up further by at least another 10% this month

Tasmayee Laha Roy Feb 8, 2021 8:10 AM

‘We can see Union Budget 2021 as a beginning of OOH and radio industry recovery’

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Experts from both media sectors said that the stock market’s reaction with a positive jump is a good sign for the advertising industry as a whole

Noel Dsouza Feb 2, 2021 8:40 AM

Why Indian language papers weathered the Covid storm better than English dailies

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In the past few months, Indian language newspapers have taken the lead with growth in circulation, readership and advertising revenues

Tasmayee Laha Roy Jan 12, 2021 8:00 AM

Mathrubhumi Group got more than 1000 advertisers on board for Onam 2020

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Mathrubhumi MD Shreyams Kumar commented on the Group's Onam success story, saying that it is a recognition of the brand values and audience connect that the group enjoys

exchange4media Staff Sep 17, 2020 2:36 PM

Return of advertisers brings cheer to Print

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The pace of recovery is faster in Tier 2, 3 and beyond markets as compared to the metros, say industry players

Tasmayee Laha Roy Jul 30, 2020 8:46 AM

We are quite optimistic about the market’s revival during Onam: MV Shreyams Kumar

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MV Shreyams Kumar, Managing Director, Mathrubhumi, speaks to exchange4media about the learnings from the pandemic, situation in Kerala and much more

Simran Sabherwal Jul 22, 2020 6:39 PM

Mathrubhumi elects MV Shreyams Kumar as MD, PV Chandran as Chairman of Board

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The company has also named PV Gangadharan as the whole-time Director and Mayura MS as whole-time Additional Director

exchange4media Staff Jun 15, 2020 8:08 AM

Mathrubhumi International Festival of Letters '20 unveils list of speakers

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The festival will host nearly 40 foreign speakers who will animate discussions on arts, gender, literature, media, movies, music, politics, publishing and race

exchange4media Staff Jan 27, 2020 6:27 PM