As per the MSME Digital Index 2024, released by PayNearby, 65% of MSMEs use digital technology for daily business operations
Khan has in the past worked with IndusInd Bank, ICICI Bank and Citibank
The campaign aims to help PayNearby’s 50+ lakh retailers give their businesses a digital identity
Vishal Khanna named National Head - Sales and Alok Jha appointed Head - Strategic Initiatives
The new brand logo consists of two key elements - an arrow symbolising growth and prosperity and the location pin denoting PayNearby’s reach across the country
The account will be handled by the agency’s Mumbai team