The Great Khali roped in as brand ambassador for UBON
The association aims at promoting UBON’s entire product range in Tier II and III cities
promotions
Havas Media announces senior-level elevations
Roopali Sharma, Harbir Singh, Chandradeep Kumarm, Manish Sharma, Saurabh Jain and Rohan Chincholi have been promoted with immediate effect
Promotions in ABP’s sales team: Amitosh Pal, Parul Kamra & Rakesh Kumar elevated
Pal named National Sales Head – ABP Ananda; Kamra National Sales Head – ABP Ganga and Kumar National Sales Head – Government
Burger King UK to let local restaurants use its Instagram account for free
The burger chain will help small businesses leverage the reach of its social media account to support them in the times of the pandemic
Will DGCA increasing flights finally give wings to airport branding?
The increase in flights is expected to bring more opportunities for brands to advertise on airport sites, thus speeding OOH sector's revival post the pandemic
Brands renew interest in advertising at airports as domestic air travel picks up pace
OOH industry experts share insights on the revival of airport advertising and the sectors of brands interested in investing in this medium
Is airport OOH ready for take-off as domestic flights resume?
Industry experts believe that although brands may be initially hesitant to advertise after a two-month lull, airport advertisements biz will surely bounce back
I stay away from brands that are tone-deaf to the current scenario: Jose Covaco
Although he refuses to call himself an influencer, Covaco finds himself sought after by many brands largely because of his humorous take on things that resonate with the average Indian consumer
In-flight advertising gives OOH players a lot of inventory to tap into: Experts
OOH players share their thoughts on the Global Inflight Market report 2020 and how in-flight media options create customised solutions to maximise consumer experience
OOH players need to be ready for a digital & programmatic reality: Atin Gupta
Gupta, CEO, Atin Promotions & Advertising, shares insights on how his company has grown and trends that will drive the OOH industry forward