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PUER launches 'Catch Up with Her' campaign featuring rapper ERP Iyer

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The video celebrates the spirit of womanhood by showcasing how women are stepping up their game in every field

e4m Staff Mar 11, 2024 12:43 PM

Strategic use of OOH this festive season is a game-changer: Ankur Garg, Rapport India

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Garg of Rapport India shared his hopes for the OOH industry that has impressively navigated the pandemic effects, his insights on the 'Megh Santoor' campaign for Taj Mahal Tea and more

Sonam Saini Nov 8, 2023 8:58 AM

We need to check & moderate asset pricing for DOOH to grow further: Vinkoo Chakraborty

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Chakraborty, President, Rapport Chrome, spoke about the reality of digital OOH in India at the e4m NEONS OOH Conference 2023

exchange4media Staff May 19, 2023 3:58 PM

Varun Dhawan features in Parle Agro's Smoodh Coffee Frappé campaign

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The TVC shows Dhawan presenting the new flavour with the jingle, 'Dus ka Doodh, Oh So Smoodh'

exchange4media Staff Jan 22, 2022 4:00 PM

Zee Tamil announces specially curated shows & world TV premieres of films for Pongal

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The shows and films will air on 14th and 15th of January

exchange4media Staff Jan 11, 2021 4:53 PM

New Year festivities: Zee Tamil announces line-up of special programming

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From superhit films to special shows, with audiences of the channel will have an enthralling and entertaining start to the New Year

exchange4media Staff Dec 31, 2020 12:34 PM

Wrapping up 2020 on a good note, Spotify displays OOH campaigns in Mumbai and Delhi

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The OOH campaign for Spotify’s ‘#2020Wrapped, on a good note’, conceptualized by Leo Burnett. showcases audio stories on data and trends of India’s streaming habits

Noel Dsouza Dec 11, 2020 7:53 AM

Sony Music India signs agreements with rapper Raftaar and indie label Kalamkaar

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The new partnership will help bring emerging talent like Deep Kalsi, Rashmeet Kaur and Yunan to new audiences around the world

exchange4media Staff Jul 24, 2020 4:20 PM

NEONS OOH Conference and Awards: Day 2 in Pictures

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The NEONS OOH Conference and Awards were held on March 12 and 13 at the Taj Santacruz, Mumbai

exchange4media Staff Mar 14, 2020 10:18 AM

Nykaa celebrates skin of all colours with #ColorMeFree campaign

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The campaign is spread across Nykaa digital platforms such as YouTube, Instagram, Facebook and LinkedIn

exchange4media Staff Mar 11, 2020 4:45 PM

Railway Display Network launched at KSR Bengaluru City Railway Station

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The RDN project was carried out by Sharma Srishti Synergy which has won exclusive rights on this project from Bengaluru Division of South Western Railway for 10 years

exchange4media Staff Mar 2, 2020 2:13 PM

Saatchi & Saatchi Propagate bags Harappa Education’s integrated communications mandate

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Saatchi Propagate will work with Harappa to establish leadership in the professional skilling category

exchange4media Staff Feb 24, 2020 10:03 AM

Domino’s makes Delhi metro passengers crave for pizza with latest OOH campaign

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The brand has taken a contextual 360-degree campaign with Delhi metro to woo commuters on the move

exchange4media Staff Feb 5, 2020 8:35 AM

Kolkata Metro Rail announces tender for advertising rights of four metro rails

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Reportedly, the advertised value for the tender is Rs 1.95 crore and the EMD amount is Rs 20.76 lakh

exchange4media Staff Jan 17, 2020 9:01 AM

Times OOH establishes foothold in Delhi with train branding media on Pink Line

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Times OOH has got 9 years of exclusive train branding media rights at Pink Line

exchange4media Staff Jan 3, 2020 7:19 PM