Content publishers study Automatic Content Recognition data for insights into what content is performing well amongst audiences, helping them to identify trends and plan ahead, share industry players
The entries were shortlisted based on career history, leadership, creativity/innovation, new initiatives, awards & recognition, impact & influence and growth prospects
Integrating a number of interactive features and sensors, the ads provide users across North and South India with a seamless brand experience on mobile
Experiential storytelling ad platform, mCanvas has created an interactive mobile-led ad campaign for HDFC Life using real-time face and speech recognition technology
The report states that 60% of smartphone users give voice commands to Google Assistant for results on queries and navigation while travelling