Aha and People Media Factory hold inaugural edition of South India Film Festival
The event was a star-studded affair celebrating cinematic excellence
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GroupM designs OOH campaign for Manyavar’s entry into south India
Actor Ram Charan is the face of the brand for the campaign
Top priorities of Chief Marketing Officers in navigating economic downturns
Guest Column: Azmat Habibulla, Chief Marketing Officer, South Indian Bank writes on how a brand can demonstrate the true spirit of partnership and add value to the customer’s life
Star Vijay pips Sun TV in key TG in Tamil Nadu
In TN/Pondicherry, Urban (15-50 ABC) market, Star Vijay becomes the most viewed channel in Week 24
India should become the content hub of the world: Anurag Thakur
Speaking at the CII Dakshin South India Media & Entertainment Summit 2023, the I&B minister stated that the Indian M&E sector is estimated to reach the target of US $70 billion by the year 2030
Swiggy Instamart’s campaign spotlights grocery needs in a regular south Indian household
The campaign sees the return of the pairing of R Madhavan and Simran as an everyday couple planning their monthly groceries
Filter coffee shots: Know the brands brewing South India's favourite beverage
Cothas and Levista have built a legacy of coffee marketing in the southern region of India
RED FM announces return of ‘South Side Story’ in Delhi
The event will be hosted on 4th September, 2022
MS Dhoni stars in Gulf Oil campaigns for South India
The 360-degree campaign will cover digital, TVCs and Outdoor
TV industry in South India accounts for 35% of total M&E market share: CII report
The report also stated that the streaming and digital media industry is expected to grow at a CAGR of 25%
PhonePe unveils multi-film ‘tension chhodo, insurance lo’ campaign
Created by 82.5 Communications, every ad of the campaign has been shot separately for the 5 states of South India
Asianet set to telecast ‘Star Singer Season 8’ starting this Saturday
Singers K S Chithra, G Venugopal, and Manjari, and music directors Sarath and Stephen Devassy will judge the contestants in the show
e4m Go Dakshin today: How tech & innovation can help build sustainable online business
Mariam Mammen Mathew, CEO, ManoramaOnline, in conversation with Nawal Ahuja, Co-founder, exchange4media Group
ZEE enhances offerings to keep South India entertained during Coronavirus lockdown
Each channel has also kicked off campaigns off-air, by leveraging ZEE stars, to promote social distancing, hygiene practices & self-isolation on their respective social media platforms
How Southern channels fared during the first week of COVID-19 outbreak
In BARC week 11, Sun TV, Star Maa, Asianet and Zee Kannada maintain lead in Tamil, Telugu, Malayalam and Kannada markets respectively