Gopal Asthana appointed as CEO of Tata CLiQ
Asthana was previously the Chief Business Officer at Nykaa Fashion
tata-cliq-luxury
'Our new campaign captures the revolution that is driving a change in our desires'
Mohua Das Gupta, Head - Marketing, Tata CLiQ Luxury, talks about the thought behind their new campaign, marketing strategies and more
Recognizing the power of blending content with commerce
Guest Column: Mohua Das Gupta, Head – Brand Marketing, Tata CLiQ Luxury, writes how brands today are accelerating the shift towards content-enabling commerce as part of their marketing mix
Social commerce increases brand visibility and sales: Gitanjali Saxena, Tata CLiQ Luxury
Saxena, Business Head–Global Luxury, Tata CLiQ Luxury, shares insights on The Luxe Life 2, social commerce, evolving proposition and more
‘Brands need to be more transparent in messaging & profiling’
The e4m Pitch CMO summit saw an interesting panel discussion on ‘Creating Brand Trust in the Digital Age’
Tata CLiQ Luxury appoints Almona Bhatia as Chief Strategy Officer
Bhatia will be driving strategy, growth initiatives and contributing towards building a globally benchmarked online luxury brand