India market climbed to eighth spot in 2023: GroupM
The Group's 'This Year Next Year' report estimate for 2023 is 5.8% growth, in line with its June forecast
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India's ad revenue to grow 16.8 per cent in 2023: GroupM report
According to the This Year Next Year 2022 Global End of Year Forecast, the ad revenue growth in 2022 will be 15.8 per cent
Advertising to grow globally by 8.4% in 2022: GroupM
GroupM’s global mid-year ad forecast ‘This Year Next Year’ says while TV advertising should see a 4.4% gain during 2022, OOH will achieve nearly 14% growth this year
‘Our clients & partners came together because we faced the same disruption’
Prasanth Kumar, GroupM South Asia CEO, says that while the growth rate predicted for India is quite high at 23% in 2021, the country has still not crossed 2019 levels
2020 more of a mild setback than an industry-changing catastrophe: GroupM report
GroupM's This Year Next Year End of Year Media Forecast posits that advertising weathered the storm relatively well and will end up at declining by 'only' 5.8% on an underlying basis