The network cited BARC's comparative analysis conducted during the peak hours from 08:00 to 12:00 on Sun 03 Dec 2023

e4m Staff Dec 15, 2023 1:54 PM

Last year, with IPL coinciding with the festive season and channels launching impact properties, GEC prime-time was the only genre that IPL could not surpass

Sonam Saini Mar 17, 2021 8:54 AM

MX Player CCO Gautam Talwar talks to e4m about their record-breaking show Aashram and shares insights into holding on to a growing user base and sustaining numbers

Tasmayee Laha Roy Sep 23, 2020 8:36 AM

As compared to the previous four weeks, viewership for Hindi GECs in the HSM, HSM Urban and HSM Rural grew by 11%

exchange4media Staff Jul 30, 2020 8:51 AM

In Asian countries such as India, where LaLiga is broadcast on Facebook, an increase of over 72% was detected. In Europe, the uptick was over 56%

exchange4media Staff Jun 22, 2020 10:00 PM

In the 5th webinar of the ‘Is NEWS undervalued?’ series, Ajay Gupte, CEO, South Asia, Wavemaker, will discuss whether the rise in viewership translates to growth in revenue for news

exchange4media Staff May 28, 2020 8:41 AM