Jagran Prakashan leads Publisher ABBYs with 2 Golds, 5 Silvers and 2 Bronze
Dainik Bhaskar Group wins 2 gold metals; RK Swamy BBDO bags a gold
Goafest 2017, one of India’s most-respected advertising, media and marketing convention, kicked off today with some of the most prominent names of the advertising and media industry marking their presence at the annual event. At the Publisher ABBYs announced today, Jagran Prakashan won the most number of metals: 2 Gold, 5 Silver and 2 Bronze. The 2 Golds were for the work done on Dainik Jagran- ‘A Newspaper Galvanizes Communities to Revive 4000+ Lakes’ under the best promotion of a CSR activity initative in traditional or online space category and also for ‘Crowdsourcing Imagination to Create the Newspaper of the Future by the Future’ under the best brand innovation in newspapers printed or online category.
Dainik Bhaskar Group too won 2 Gold metals for ‘Dainik Bhaskar: Zidd Karo Duniya Badlo’ under best marketing of a printed newspaper/edition category and ‘Dainik Bhaskar: Zidd Karo Duniya Badlo campaign’ under the best use of mobile/digital by a newspaper category.
HT Media won a Bronze for ‘HT GIFA’ under the best marketing of a printed newspaper/edition category. Matrubhumi Printing & Publishing won a Gold and two Silvers.
RK Swamy BBDO won a Gold under best publishing brand activation category for ‘HT Kala Ghoda Arts Festival’.
Malayala Manorama won a Bronze for Kunjikaruthal under the best promotion of a CSR initiative in traditional or online space category.
To see full results, view table below:
| Creative ABBY Awards - 2017 | ||||||
| RESULTS ARE EMBARGOED TILL END OF AWARD CEREMONY | ||||||
| Category Name | Category | Entry No. | Brand | Title / Caption | Organization | Metal |
| Publishers | Cat 1 : Best marketing of a printed newspaper / edition | 4 | Hindustan Times | HT GIFA | HT Media Ltd. | Bronze |
| Publishers | Cat 1 : Best marketing of a printed newspaper / edition | 8 | Dainik Jagran | A Newspaper demonstrates its philosophy through Real Action | Jagran Prakashan Ltd | Bronze |
| Publishers | Cat 1 : Best marketing of a printed newspaper / edition | 9 | Dainik Jagran | A Newspaper on a Mission to restore a City's Pride | Jagran Prakashan Ltd | Silver |
| Publishers | Cat 1 : Best marketing of a printed newspaper / edition | 24 | Dainik Bhaskar | Dainik Bhaskar, Zidd Karo Duniya Badlo | DAINIK BHASKAR GROUP | Gold |
| Publishers | Cat 2 : Best marketing of a printed magazine | 3 | Mathrubumi Yatra | Yatra TVC | Mathrubhumi Printing & Publishing Co Ltd | Gold |
| Publishers | Cat 2 : Best marketing of a printed magazine | 4 | Mathrubhumi Arogyamasika | Arogyamaski TVC | Mathrubhumi Printing & Publishing Co Ltd | Silver |
| Publishers | Cat 3 : Best promotion of a CSR / Cause related Marketing initiative in traditional or online space | 6 | Dainik Jagran | A Newspaper on a Mission to restore a City's Pride | Jagran Prakashan Ltd | Silver |
| Publishers | Cat 3 : Best promotion of a CSR / Cause related Marketing initiative in traditional or online space | 10 | Dainik Jagran | A newspaper galvanizes communities to revive 4000+ Lakes | Jagran Prakashan Ltd | Gold |
| Publishers | Cat 3 : Best promotion of a CSR / Cause related Marketing initiative in traditional or online space | 13 | Dainik Jagran | No more "Going to the Jungle" | Jagran Prakashan Ltd | Silver |
| Publishers | Cat 3 : Best promotion of a CSR / Cause related Marketing initiative in traditional or online space | 19 | Sakal Agrowon | Agrowon Sarpanch Mahaparishad - Initiative of Empowering Agri Centric Rural Economy | Sakal Agrowon | Bronze |
| Publishers | Cat 3 : Best promotion of a CSR / Cause related Marketing initiative in traditional or online space | 20 | Malayala Manorama | Kunjikaruthal | malayala manorama | Bronze |
| Publishers | Cat 6 : Best brand innovation in newspapers printed or online | 1 | Dainik Jagran | Crowdsourcing Imagination to Create the newspaper of the Future by the Future | Jagran Prakashan Ltd | Gold |
| Publishers | Cat 10 : The most creative cover design for a printed magazine | 5 | Mathrubhumi Yathra | Jungle Safari Special cover story | Mathrubhumi Printing & Publishing Co Ltd | Silver |
| Publishers | Cat 10 : The most creative cover design for a printed magazine | 6 | CHITRALEKHA | BEHIND THE MASK | Chitralekha Group. | Silver |
| Publishers | Cat 10 : The most creative cover design for a printed magazine | 8 | CHITRALEKHA | POLLUTION CHOKES!!! | Chitralekha Group. | Gold |
| Publishers | Cat 11 : Best use of mobile / digital by a newspaper | 1 | Dainik Bhaskar Group | Dainik Bhaskar, Zidd karo Duniya Badlo Campaign | DAINIK BHASKAR GROUP | Gold |
| Publishers | Cat 12 : Best Publishing Brand Activation | 5 | Dainik Jagran | A Newspaper demonstrates its philosophy through Real Action | Jagran Prakashan Ltd | Bronze |
| Publishers | Cat 12 : Best Publishing Brand Activation | 10 | Dainik Jagran | A newspaper galvanizes communities to revive 4000+ Lakes | Jagran Prakashan Ltd | Silver |
| Publishers | Cat 12 : Best Publishing Brand Activation | 13 | Dainik Jagran | No more "Going to the Jungle" | Jagran Prakashan Ltd | Silver |
| Publishers | Cat 12 : Best Publishing Brand Activation | 20 | Sakal Agrowon | Agrowon Samwad - A Pure Farm to Farm Develpment Drive | Sakal Agrowon | Bronze |
| Publishers | Cat 12 : Best Publishing Brand Activation | 26 | HT Media | HT Kala Ghoda Arts Festival | R K Swamy BBDO | Gold |
