Date-wise News
The Great Wall of China - blocking Google?
Nokia unveils ‘jukebox’ N91; ties up with AR Rahman for ‘Pray For Me, Brother’
Kingfisher Airlines brings Jennifer Lopez to India to celebrate its first birthday
Norwest Venture Partners to invest $250 mn in Indian mobile and media sectors
GoaFest Day 2: In search of Asia’s Mister Perfect – he doesn’t exist, finds Leo Burnett’s survey on Asian men
After some refreshing views on topics that are close to any Indian advertiser, the GoaFest had more planned in terms of new topics. Michelle Kristula-Green, Regional President, Leo Burnett, Asia Pac, had the full attention of the audience when she brought ‘Asia’s Mister Oversimplified’ under the scanner. Tom Savigar managed his share of undivided attention as well when he enumerated the ‘radical’ steps that the new age consumer is embracing.
GoaFest Day 2: Bye Happy Eating Sequences, Hi Generation C
The highlights of Day Two of the GoaFest were the presentations by Neeraj Nayar, President of FAB Awards London and Paul Kemp-Robertson, Managing Editor, Contagious Magazines. While Nayar gave various examples of the outstanding work being done in the Food and Beverages category, Kemp-Robertson spoke about Generation C – the connected consumer – who he considered to be the leader into the future.
GoaFest 2006 Day 1: ‘The way forward is all about opportunity’
Minister of State for Civil Aviation, Praful Patel, and Lee Gluckman Jr, the Chairman of Mobius Advertising Awards held fort on the first day of GoaFest 2006. While Patel threw light on all things that made India special in the global scene, Gluckman showcased some of the awardwinning ads and what made them so special.
With new stations, Radio Mirchi looks to woo the masses
JWT’s rich haul as India bags 8 Bronzes at the Asian Advertising Awards 2006
Former Mediaturf hands set up Interactive Avenues for digital marketing solutions
Initiative, Kolkata bags media duties of Khadim India
GoaFest 2006: Festival begins with much fanfare, it has become the gold standard in the industry, say experts
GoaFest 2006: McCann Erickson, Leo Burnett & JWT rocks AAAI Awards, Levi’s wins advertiser of the year
The Advertising Agencies Association of India constituted GoaFest, culminated in an awards ceremony to celebrate creative excellence in India, which took place on April 30, 2006. In all, 22 Gold, 60 silver and 107 Bronze awards awards were given away on the occasion. Levi’s bagged the Advertiser of the Year award.
Shamshir Rai Luthra, President, Talk Rich Friendships
<align=justify>“Radio stations can cater to different audiences at different parts of the day by changing the programming. Also, what I can see that’s going to happen now is a lot of pushing and pulling. The passionate broadcasters would always be popular, they will always choose the radio jockeys that people like listening to. So, it’s always going to be the same band, the same music, the same words, but all those gimmicks will have to be supported by content. So, content will always be the big game.”