Maxus appoints Sanchayeeta Verma as GM, South
Maxus has appointed Sanchayeeta Verma as General Manager, South. She will be located at Bangalore, and will handle the South region.
Date-wise News
Rediffusion Y&R elevates Minakshi Achan to Chief Creative Officer
Minakshi Achan will co-chair the Chief Creative Officer position at Rediffusion Y&R. Achan
Brand Yatra: Complan’s complete planned brand health
Complan has managed to hold its own in the Rs 1,200-crore malted beverage segment in India. The brand’s early advertising – ‘I’m a Complan Boy, I’m a Complan Girl’, ‘He’s a growing boy’, ‘But Mummy, I’m a growing boy’ – became ingrained in national lingo and are till date heralded as iconic child advertising.
AMIC 2009: A fresh look at television and radio scenarios
The third day at the Asian Media Information and Communication Centre (AMIC) conference took a look at myriad topics concerning media and its effects. Among them were sessions on ‘Media and Broadcasting’ and ‘Media and the Indian Television Scenario’.
FM players fear death knell for biz if music royalty issue not resolved soon
The FM players and music industry are hoping for an amicable resolution to the contentions music royalty issue at the Copyright Board hearing scheduled for July 28, 2009. exchange4media spoke to some industry experts regarding the implications of a verdict in favour of or against the radio industry, and if at all there is a way out.
AMIC 2009: Of freedom of expression, democracy and development
Day 3 at the ongoing Asian Media Information and Communication Centre (AMIC) annual conference in Delhi on July 15, saw as many as six parallel sessions on themes ranging from Media and empowerment, Media and political communication, to media and the Diaspora, among others. The plenary on freedom of expression, democracy and development drew a huge response from visitors.
Digital agency The Upper Storey forays into India
The Upper Storey (TUS), an eight-year-old digital agency headquartered in Singapore, has set up a unit in Mumbai, thereby marking its second overseas office in the past three months, the previous office being Studio TUS in Kuala Lumpur. The Mumbai launch is aimed at helping TUS service multinational brands at national and regional levels.
Suresh Shah joins Percept’s Allied Media as Investment Director
Percept’s Allied Media has roped in Suresh Shah as Investment Director. Shah moves from Lintas Media Group, where he was AVP for eight and a half years. At Allied Media, Shah will be looking at investment and buying. He will be heading the complete buying, investment and credit functions for Lintas Media Group.
Vodafone to conclude global media review by July-end
Telecom giant Vodafone, which is in the process reviewing its global media business, is expected to reach a decision on its media agency soon. In India, the business is handled by Maxus, and the account size is pegged in the vicinity of Rs 150-200 crore.
STAR initiates restructuring process; STAR India set to see impact
The restructuring process that STAR embarked on earlier in the week would see an India impact too. The exact changes are not known at the moment, as STAR officials are still deliberating on how the various businesses should be organised to make optimum use of STAR’s resources. However, the conversations are varying from thoughts of overall streamlining to revisiting the very fundamentals of the business in the region.
Hyundai Motors initiates global review of media biz
In what is believed to be an attempt to consolidate its global media duties with one agency, Hyundai Motors has initiated the process of reviewing its media business. In India, the account is handled by ZenithOptimedia. It is understood that globally, Interpublic Group, Publicis Groupe and Omnicom are participating in the pitch.
Union Budget 2009 coverage: CNN-IBN leads in Eng news channels; Aaj Tak reigns in Hindi
Even as Union Budget 2009 coverage has been mainline fodder for business news channels, of late, the Union Budget has been the subject of more exhaustive attention of general news channels as well. For the Budget Day coverage, Aaj Tak was the clear leader in Hindi business news channels. CNN-IBN led the English news channels pack.
Union Budget 2009 coverage: CNBC channels lead in business news genre
The Union Budget 2009 coverage has spelt good news for the Network18 channels. TAM Media Research data shows that in the core business news segment, CNBC-TV18 was the most watched channel on Budget Day.