Hindi general entertainment channel Star Plus has joined hands with Hindi daily Nai Dunia for its women centric weekly activity, Nayika Club.
On Screen Broadcast and Entertainment. a leading brand in direct selling and a pioneer of teleshopping in India has launched On Screen Teleshopping, a 24 hour dedicated Shopping channel named On Screen Shopping.
Following a cardiac arrest, Abhijit Dasgupta, Deputy Editor, India Today, passed away on January 22, 2011.
Sport18 organised the second edition of BSA Hercules India Cyclothon 2011 in Bangalore on January 22, supporting the cause for a cleaner and greener tomorrow. 6863 cyclists participated in the event.
Encompass conceptualised and managed one more Guinness Record for Colgate by getting highest number of people gargle with mouthwash together for 15 seconds.
Game industry legend John Romero has entered the social game market. While the long term future of social games is still being viewed with some skepticism in the industry, veteran developer John Romero has announced funding for the first game from LootDrop, his social gaming studio.
Everyone criticizes corruption but that does not mean that anyone has escaped from the flu of corruption. Last Year saw a series of scandals, controversies and mismanagement for India. From the peons to the ministers every single one was involved in the shameful act of corruption. Now it’s time to hear the citizens what they feel about this mammoth problem. In the 11th edition of the State of the Nation Poll, IBN18 Network in partnership with Outlook will delve deep into the serious issue of corruption to get the views of common man and how is it rotting the roots of our country. This bi-annual poll finding will be revealed by Sagarika Ghose on CNN-IBN and Sandeep Chaudhary on IBN7 in 2 half hour specials which will be aired on 24th January and 25th January with one hour special on 26th January.
Creating a genesis in M-Health space and launching first of its kind health services exclusively for the subscribers, Tata Docomo, the GSM brand of Tata Teleservices Limited today launched Sparsh – a service on sexual & reproductive health related issues. The service is aimed at using mobile phone to build awareness about issues related to sexual and reproductive health related concerns. The content of the service is extensively accurate and certified by FPAI (Family Planning Association of India), one of India’s largest sexual and reproductive Health NGO (Non Government organization). The service is currently available in English, Hindi and Marathi language and very soon Oriya, Bengali, Gujarati, Tamil, Telugu, Kannada, Malyalam languages will be added.
Hansa Customer Equity, a customer marketing & analytics company (a part of R K SWAMY HANSA group), recently embarked on a major drive to increase customer interactions and conversations through its focussed division called Customer Integrated Marketing headed by Anand Siva for Kansai Nerolac.
Sharda Group of Institutions has assigned its creative duties to Mash – a subsidiary of Percept/H. The institution includes the complete portfolio of Sharda Universities, a recognized University in Delhi NCR with a student base of more than three thousand and growing. The account size is pegged at Rs. 18 crore
DDB India has appointed Anurag Tandon as VP, Account Management. He comes in from Rediffusion Y&R where he was a Business Head. He will take over the responsibility of handling DDB India’s two major clients, Volkswagen and Hindustan Unilever’s Lipton.
RK Arora has joined BAG Network as Chief Executive Officer of broadcasting initiatives.
Bombay Stock Exchange and Dalal Street Investment Journal worked together to launch a game that aims to help lay-men understand how the stock market works, and increase fiscal literacy in the country.
After Facebook apps for the mobile space, the company, in collaboration with Snaptu, created a mobile application for feature-phones as well.
Online ad network Komli inferred that buying a car is an involved decision, requiring substantial information. And the digital space is playing a key role in that.
DB Corp Limited (DBCL), home to flagship news papers Dainik Bhaskar, Divya Bhaskar and Saurashtra Samachar, today announced its financial results for the third quarter which ended December 31, 2010.
Deccan Chronicle Holdings Ltd. has informed BSE that the Board of Directors of the company has approved a scheme of amalgamation for merger of company's wholly owned subsidiaries.
As private 3G services start rolling out in the country, Airtel has begun the process with the introduction of 3G in Karnataka. The company will roll out 3G services in all its circles by March 2011.
Mid Day ran an impact-cover advertisement for Hindustan Times on January 24, 2011, for HT's ‘No TV Day Campaign’. e4m finds out more...
Genus Mobiles has appointed Brands on E for its creative duties. Mayank Kumar, COO, Genus Mobiles, confirmed the development to e4m.
Extending the channel’s brand promise of ‘Rishta Wahi, Soch Nayi’, Star Plus has launched a television anthem and three new weekend shows starting January 29. Uday Shankar, CEO, STAR India speaks to e4m.
Conde Nast India has appointed TapRoot India to work on its corporate campaign. Conde Nast India officials confirmed the development.
Sources inform Sony India is reviewing its laptop brand Sony Vaio’s creative duties.