Date-wise News
To coincide with World Music Day on June 21, Radio Mirchi Mumbai has lined up a musical feast for its listeners as part of the 10-day special activity
Surbhi Bhasin Jun 28, 2012 11:25 PM
The soon to be Viacom18 CEO will have a few areas on priority in his to-do list
Noor Fathima Warsia Jun 28, 2012 9:45 PM
Maintaining momentum, return on investment and simplifying Viacom18’s offerings are some aspects that Viacom18’s new Group CEO would be tested on
Noor Fathima Warsia Jun 28, 2012 9:09 PM
Fever Entertainment is promoting this initiative via a 360 degree campaign, which includes print, radio, outdoor, digital and Live Media
Surbhi Bhasin Jun 28, 2012 9:00 PM
J&J’s brand Clean & Clear is inviting artists to come up with whacky videos depicting a girl waking up her best friend in a unique manner
Shree Lahiri Jun 28, 2012 8:54 PM
Even as US media reports state that Omnicom’s PHD will bag Unilever’s global communication planning, the India scene on planning remains unclear
Noor Fathima Warsia Jun 28, 2012 8:37 PM
Justbooks has appointed Scarecrow Communications as its creative agency. The account will be handled out of Scarecrow’s Mumbai office
exchange4media Staff Jun 28, 2012 8:30 PM
Vats will be joining in August 2012. He will report to the Viacom18 Board and will be responsible for growth of all Viacom18 businesses
exchange4media Staff Jun 28, 2012 7:57 PM
Bihar is shedding its backward tag and increasingly getting the thumbs up from marketers, who feel they can no longer ignore the potential the state offers
Shree Lahiri Jun 28, 2012 7:55 PM
Madison Media Infinity has bagged the media mandate of Parag Milk Foods, the makers of Go and Gowardhan milk based products. The account was previously handled by Carat
exchange4media Staff Jun 28, 2012 7:14 PM
Kent is extensively using radio to promote its recently launched Kent Mini Water Softener, given the mass appeal of the medium
Surbhi Bhasin Jun 28, 2012 7:11 PM
MTDC has called creative, outdoor and digital agencies to be empanelled on its roster from 2012-2015. Last date of application is July 2, 2012
Deepika Bhardwaj Jun 28, 2012 7:10 PM
Pune is the first market wherein MTS has focused on innovations in the retail space. The initiative will soon be extended to other markets
Priyanka Nair Jun 28, 2012 7:10 PM
Industry experts are eager to chart a success path for Bihar and want people at the bottom of the pyramid to participate in that success
Shree Lahiri Jun 28, 2012 7:09 PM
Delhi-based LCO body, United Cable Operators’ Welfare Association, will have to wait a little longer to get clarity on tariff rates from TRAI
Abid Hasan Jun 28, 2012 7:08 PM
55 billboards have been used to create visibility as part of the outdoor campaign for Sananda TV’s new reality show ‘Jabab Kinte Chai’
exchange4media Staff Jun 28, 2012 12:21 AM
