Colors will also bring viewers closer to the Mumbai Indians players through a series of innovative integrations and contests on-air as well as through digital engagement
Ahead of Women’s day, Forbes India list features strong women who are activists, architects, sportspersons, technology leaders, lawyers, and entrepreneurs
Bharat’s extensive focus on big stories such as the on-ground reporting capturing the national sentiment after the Pulwama attack nearly doubled the impressions delivering 142mn impressions
ESPN’s coverage will see the digital sports publisher also extend the clips to its flagship site ESPN.com across the digital clip rights-holding territories
The 11th edition of Pitch CMO Summit, to be held at ITC Maratha in Mumbai on March 7, will see a gathering of the best minds in the business of marketing
Chittilappilly, MD, V-Guard Industries Ltd says they spent 6-6.5% of their revenue last year on marketing which was roughly around Rs 130 crores; this year too it would be upwards of Rs 100 crores
The new entity will be known as Wunderman Thompson India and Tarun Rai, Chairman & Group CEO, Wunderman Thompson (South Asia) will be leading the transition
The advantages of transit advertising is that it can’t be turned off like a television, delivers a varied audience, offers flexibility of ad size and location, and has longer shelf life
Anupam Sehgal, Head of Marketing, FILA India tells us about the company’s plans to open 100 exclusive stores across India, the brand’s advertising strategy and more
Guest Column: Nishant Chaudhary, Co-Founder of Nikulsan explains how social media profiling makes it easy for businesses to reach their target and enlighten people about their services
The 9th edition of exchange4media group's NEONS Awards for outdoor advertising & digital signage will be held on March 8, 2019 at The Leela Ambience, Gurugram