Venkat Pochiraju joins NDTV as Regional Head – South (Special Projects)
Venkat Pochiraju previously worked for Times Network as General Manager and Region Head – South
Date-wise News
India Magazine Congress to take place on May 3, 2024
The theme for the Congress this year is ‘Magazine Publishers Building New Revenue Streams’
IPL 2024: TV viewership crosses 40 crore for first 18 matches
Disney Star records 15% growth in watch-time vs 2023 for live broadcast of the first 18 matches
Dbrand trolls Indian man on X, offers him $10,000 in apology after backlash
The Canadian company, known for its irreverent style of banter with customers online, was accused of racism when it poked fun at an Indian man's surname
David Warner gives SS Rajamouli a RRR-eason to upgrade to CRED UPI
The ad has been written by Tanmay Bhat, Devaiah Bopanna, Puneet Chadha and Deep Joshi with Moonshot as the agency
BW Businessworld spotlights Creativity+Tech+Innovation in new edition
The upcoming edition looks at how global leaders and the largest marketing and advertising companies in India are leveraging creativity, powered by technology, to bring solutions closer to consumers
The Yesterday, Today, and Tomorrow of Kaizzen
Kaizzen’s Founder and CEO Vineet Handa takes us on a memory lane on its 16th anniversary
Zee Studios CEO Shariq Patel moves on
Patel’s exit was followed by Rahul Johri's and Punit Mishra’s departures as well
Saffola's 'oil-soaked' ad gives readers a reality check 3 days after World Health Day
A massive print ad appeared on the front page of TOI, featuring a picture of pakodas placed among news articles
FCB India appoints Ashima Mehra as new CEO
Ashima Mehra joins from Leo Burnett India
Amazon ropes in Krishan Bhatia as VP - global video advertising
Prior to this, Krishan Bhatia was associated with NBC Universal for 13 years
TOI shows its prowess in 'Times Power of Print' with personalised newspapers
The campaign has been conceptualised by Wondrlab Network
Latest edition of Priya Sahgal's ‘The Contenders’ launched in Delhi
At the launch, MP Dr. Abhishek Manu Singhvi, author Ram Madhav and diplomat Pavan Varma indulged in a discussion about the next-gen political leaders of India
PM Modi meets gamers
The meeting discussed the growth prospects as well as the challenges of the sector
Dwijendra Parashar appointed Head of Marketing - Rajasthan Royals
Prior to this, Dwijendra Parashar was with The Walt Disney Company
Saket Jha Saurabh joins senior leadership team of Snapchat India
Saket Jha Saurabh was previously associated with Meta as their Director and Head of Media Partnerships
FMCG: AdEx not as fast moving as revenue?
Financial reports of leading FMCG firms indicate a drop in their ad spend to revenue ratio over the years. Experts discuss the factors behind the trend
Transparency, confidence and speed help during crisis: Arvind RP, McDonald’s
Arvind RP, Chief Marketing Officer, McDonald’s (West and South), spoke to e4m about embracing anime, the ‘fake cheese’ controversy, the brand’s media strategy and more
In today's experience economy, events offer winning formula for brands: Zeenah Vilcassim
Zeenah Vilcassim, CEO, Zomato Live talks to e4m about the growing relevance of events and immersive experiences and the promises they hold for brands
Kiran Ramamurthy of Media.Monks to join Ogilvy’s 82.5 Communications as CEO
exchange4media had recently reported that Media.Monks’ Azazul Haque and Kiran Ramamurthy had put in their papers