Date-wise News
SOTC has assigned its creative duties to 21N78E Creative Labs following a multi-agency pitch
As industry leaders converge to discuss AI, digital commerce and influencer strategies, the BW Merits celebrates marketing excellence
Future of Legal Education Summit and Law School Rankings 2024 is an event to recognise law schools on the basis of merit and other institutional capabilities
The second edition of the BW Facility Management Conference and Excellence Awards was held on June 27 in Mumbai
Rupyy, BharatPe bagged the lending platform of the year award, Zaggle's Raj N secured the fintech leader of the year
Chandan Kumar has a 16-year career that spans media selling, planning, programmatic business, and development of digital assets
The news agency has sought Rs 2 crore in damages over videos of the Delhi-Darbhanga Spicejet flight
The association is for the launch of Bassheads 122 ANC wired earphones
The advert builds on the publishing company's campaign from last year that reinforces its commitment towards reliability and effectiveness
Guest Column: Pankaj Krishna, Founder & CEO, Chrome Data Analytics & Media, on his association with Avinash Pandey who recently stepped down as the CEO of ABP Network
Pankaj Krishna Jul 5, 2024 11:51 AM
Bharath Ram appointed as Chief Product Officer & Ad Tech Platform Lead, Vijay Sheshadri as Chief Technical Advisor & Shoury Bhardwaj as Engineering Leader
Sonam Saini Jul 5, 2024 10:47 AM
Guest Column: Pragati Rana, Head of Originals, Regional Creative Officer – West and Founding Partner, tgthr., shares the nitty gritty of presenting as a Glass Lions contender at Cannes
Pragati Rana Jul 5, 2024 9:25 AM
Posting content on YouTube is a common practice for broadcasters, but usually, it is either small clips or teasers. However, Sony has been uploading full episodes of most of its TV shows on YouTube
Aditi Gupta Jul 5, 2024 9:09 AM
Contextual advertising continues to attract marketers due to its ability to reach the target without using personal data; innovations in machine learning have powered it further, share experts
Shantanu David Jul 5, 2024 9:06 AM
The advert also is an announcement about the extension of Max Life's association with Star Sports after India's incredible T20 victory
Shankar Prasad, CEO, Plum Goodness, talks to e4m about the company's focus on brand marketing, rise of premiumisation, preferred digital channels and more
Sohini Ganguly Jul 5, 2024 8:51 AM
Industry heads say that with users upset about the diminishing relevance of Google search results and AI working on every aspect of advertising, it might be time for new ad layouts
Shantanu David Jul 5, 2024 8:51 AM
