Free Press Journal celebrates Mumbai’s spirit
The Free Press Journal celebrated its 84th anniversary with a special issue called ‘Spirit’, which was unveiled on July 3, 2012
The Free Press Journal, one of the oldest dailies published from Mumbai, celebrated its 84th anniversary with a special issue called ‘Spirit’, which was unveiled on July 3, 2012.
The special eight page pull-out celebrates the spirit of Mumbai and the never- say- die attitude of Mumbaikars. The issue was an attempt by the Free Press Journal to inspire Mumbaikars and present them with living examples of persons who surmounted obstacles by summoning the indomitable spirit.
The Free Press Journal’s 84th anniversary issue was received very well across the market thanks to the theme and the array of articles. Major advertisers, including SBI, ACC, IDBI Bank, Micro Technologies, SAIL, NABARD, L& T Insurance, Canara Bank, ECGC, NTPC, Syndicate Bank, Indian Overseas Bank, Indian Bank, LIC, Bank of Maharashtra, Dena Bank, Central Bank of India, The New India Assurance Company Ltd, Oriental Bank of Commerce, supported the anniversary issue.
Each page of the supplement had profiles of persons who summoned their inner strength to deal with life challenges. There are people like Raageshwari Loomba, speaks on how Bells Palsy did not stop her from fighting back and opening up a new world. Activist and lawyer Flavia Agnes speaks about the struggle of fighting domestic violence and how she battled years of abusive marriage. Vasamvada Shukla speaks of her battle with cancer and how she went on to win the Best Teacher award from the Maharashtra Government. Wheelchair bound Nirmala Kewlani speaks about how she managed to travel 19,000 km across India. Advocate and solicitor Kanchan Pamnani speaks about how she established herself as a successful legal professional despite being visually impaired at a young age.
Other ‘spirited’ Mumbaikars who’s stories the special issue carry include Miriam Batliwala, Nilesh Singit, Usha Dighe, Dr Vipasha Mehta, Divya Palat and many more.