Cinépolis launches new mascot, CinéBoy

CinéBoy will be seen introducing all the dos and donts of the cinema, including the announcements around national anthem, exits available, online booking and phone etiquettes

e4m by exchange4media Staff
Published: Jul 5, 2019 2:54 PM  | 1 min read
Cinepolis
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Cinépolis has made a new addition to the Cinépolis family- CinéBoy. The new mascot embodies and personifies Cinépolis’s ethos of fun and entertainment, making him the perfect guide for the patrons in their cinematic journey, the company said in a statement.

CinéBoy has been introduced to breathe life into the communication around cinema etiquettes on the big screen. CinéBoy will be seen introducing all the dos and donts of the cinema, including the announcements around national anthem, exits available, online booking and phone etiquettes to name a few.

The brand is also offering a continuous customer engagement programme through ‘Club Cinépolis Program’ that allows the patron to earn and burn points on movie tickets and F&B and has exclusive benefits of special screenings, meet & greet with stars and much more. Adding to the endeavor to uplift the in-theatre experience, the flagship F&B brand from Cinépolis, Coffee Tree offers a gourmet menu of delectable food and beverages offering a plethora of cuisines from Italian to Mexican. Cinépolis extends a contemporary approach which seamlessly weaves the entire range of cherry-picked cinema formats from across the world under one roof offering an unmatched experience to all movie patrons.

Published On: Jul 5, 2019 2:54 PM