Foreign direct investment (FDI) equity inflows into India’s Information and Broadcasting (I&B) sector, including print media, stood at Rs 5,586 crore during the July–September 2025 quarter (Q2 FY26), indicating steady overseas interest in the country’s media and entertainment ecosystem, according to data released by the Department for Promotion of Industry and Internal Trade (DPIIT).
The Q2 inflows pushed cumulative FDI equity investments in the I&B sector (including print) toRs 81,729.60 crore for the April 2000–September 2025 period, up from Rs 76,143.29 crore recorded between April 2000 and June 2025. This represents a 7.33% sequential increase in cumulative inflows over the previous quarter.
Despite the increase, the Information & Broadcasting sector accounted for just 1.62% of India’s total cumulative FDI equity inflows during the period under review, underscoring its relatively modest share in the broader foreign investment landscape.
The sequential rise between June and September points to continued momentum in FY26, even as media companies navigate regulatory changes, evolving audience consumption patterns and an accelerating shift towards digital-first platforms. Industry watchers note that the sector’s long-term appeal remains anchored in India’s scale, linguistic diversity, and the expansion of OTT, broadcasting and allied digital services.
However, DPIIT data also highlights the contrast in capital allocation across sectors. During the same period, the automobile industry accounted for around 5.17% of total FDI equity inflows, telecommunications contributed approximately 4.77%, while electronics made up about 1.08% of overall inflows.
The comparison underscores that, despite its growing influence in India’s digital and content economy, the Information and Broadcasting sector continues to attract a relatively smaller share of foreign capital, pointing to both untapped growth potential and sustained investor caution around media businesses.