The ad campaign is conceptualised and created by Mullen Lintas

e4m Staff Apr 15, 2024 3:42 PM

From the unthinkable, like a time-travel vessel to the repetitive cliches in love, here is a round-up of V-Day Campaigns that stood out

Ritika Raj Feb 14, 2024 10:08 AM

There has been a shift in focus for brands in 2024 with an ironic 'Anti-Valentine's' approach in their marketing initiatives this year

Tanzila Shaikh Feb 13, 2024 8:24 AM

Our pick of the best ads between January 1 and 15

e4m Desk Feb 1, 2024 8:47 AM

The new Cadbury 5 Star ad titled 'Elevator' has been directed by Prasoon Pandey

e4m Staff Jan 2, 2024 12:28 PM

Cadbury 5 Star introduces the ‘Mush Detector’ with a campaign by Ogilvy India

exchange4media Staff Feb 4, 2023 9:03 AM

Here's our pick for the most creative spots between November 1st and 15th

exchange4media Staff Nov 22, 2022 9:11 AM

The Chief Creative Officer of Ogilvy India shares the creative process behind Cadbury 5 Star’s quirky campaign #DoNothing

Tanzila Shaikh Nov 17, 2022 9:05 AM

The campaign has been conceptualised by Ogilvy Mumbai

exchange4media Staff Nov 9, 2022 12:35 PM

The campaign will comprise strong digital, innovative outdoor, solid in-store visibility and engagement building influencer activity

exchange4media Staff Mar 11, 2021 2:23 PM

The show premiered on 23rd May and will be aired every Saturday and Sunday at 11:00 am

exchange4media Staff May 27, 2020 8:00 PM