Rupali Ganguly and Aashirvaad celebrate the joy of monsoon in ad for Bikaneri Besan
The new TVC upholds the product's promise of a lump-free batter
aashirvaad
e4m IDMA 2024: ITC Limited takes home gold metal for its Aashirvaad Atta campaign
The brand won gold for its campaign named ‘Organic Atta and Pulses' Rise: Cultivating Trust, Harvesting Growth through Social Media’
Independence Day 2024: Brands fly the flag of patriotism high
As India celebrates 78th Independence Day, brands drenched themselves in the colours of the tricolour as they launched creative ad campaigns
ITC’s Aashirvaad Svasti Milk launches campaign for World Milk Day
Brand raises a glass of milk to all those who asked us “Aaj doodh piya kya?” during our childhood
Aashirvaad gives consumers ‘quality certificate’ for atta
Aashirvaad has roped in actor Rupali Ganguli for the campaign
Aashirvaad Svasti Mishti Doi brings alive memories leveraging AR
The augmented reality-driven campaign was rolled out in print media in West Bengal
Brands need to keep building newer muscles: Shuvadip Banerjee
At the e4m India Brand Conclave, Banerjee, Chief Digital Marketing Officer, ITC Ltd., spoke on the topic ‘Transition of brand building – then and now’
Aashirvaad's new campaign encourages homemakers to embark on their entrepreneurial journey
The campaign commemorates the brand's 20-year journey in the country
In its new campaign, ITC Aashirvaad Atta draws parallels between Goddess Durga & a mother
The digital film that celebrates ‘Onek Roop - Onek Energy’ of a mother has been launched nationally on YouTube
From Medimix's soap Ganesha to Moj's 'Morya re' lens, how brands welcomed the Vignahartha
Some of the best Ganesh Chaturthi campaigns this year that caught our eyes
ITC's Ashirvaad Svasti makes a nutritious case for dairy on World Milk Day
The brand has launched the #RaiseAGlassOfMilk initiative to encourage milk consumption habits among children and adults
ITC’s Aashirvaad releases new campaign, 'Maa Tujhe Maan Gaye'
Expresses gratitude to mothers on behalf of every Indian household
Aashirvaad Svasti Milk celebrates World Milk Day with the 'Immunity Song'
The song across its digital platforms and social media handles like YouTube, Facebook & Instagram
ITC Ltd launches ‘5 STAR Kitchen ITC Chef’s Special’ on Star Plus
The show premiered on 23rd May and will be aired every Saturday and Sunday at 11:00 am
Aashirvaad Atta releases new ad on gut health for its multigrain variant
The brand's 'Happy Tummy for a Happy You' campaign aims to create awareness about the importance of fibre rich diet for a healthy gut