Amit Syngle, MD & CEO, Asian Paints, discusses the brand's new offering and how the brand is maintaining its position as a market leader
The brand has released an ad film to mark the launch of NeoBharat Latex Paint
The brand jury meet will be chaired by Amit Syngle, MD & CEO, Asian Paints
The Pongal campaign has been executed in collaboration with XXL Collective
The film celebrates recognition of the festival as a world heritage by UNESCO
The show, which enjoys high credibility among advertisers, has witnessed a 15-20% increase in ad rates this season
At the e4m TV First Conference, Syngle, the MD & CEO of Asian Paints, stressed on the need to focus on creatives and localize content
The all-day event will be followed by the seventh edition of e4m Prime Time Awards to recognise the gold standard in TV advertising
The campaign, devised for consumers in Tamil Nadu, Karnataka, Andhra Pradesh and Telangana, has a mix of TVC, trade, digital and social media assets
Amit Syngle, MD & CEO, Asian Paints, addressed the topic 'Navigating uncertainty through marketing and digital transformations'
Part one of the two-day virtual conference is set to take place today on August 27
The virtual unveiling of Pitch Madison Advertising Report saw a panel discussion with Amit Syngle, Rohit Gupta, Kunal Bahl, Shailesh Gupta, Avinash Pandey and Vikram Sakhuja
The campaign along with the TVC will be promoted across digital and social media platforms
In today’s segment of ‘Beating All Odds’, Amit Syngle, Managing Director & CEO, Asian Paints, speaks to Impact's Neeta Nair
Dedicated to frontline workers, the song titled 'Jayatu Jayatu Bharatam, Vasudev Kutumbakkam' brings together more than 200 singers and is sung in 14 languages
The film was not only conceived at home but was also shot, edited, colour graded and scored at home
Conceptualized by Ogilvy India, the film was narrated by Piyush Pandey and directed by Neha Kaul of Corcoise Films