At the e4m CTV Conference, industry leaders shared insights on how CTV can be leveraged for sports marketing and the opportunities that lie ahead concerning the upcoming Cricket World Cup
An exclusive event for CMOs & media agency heads was held in Mumbai
With Kantar, the addressable TV company will also unveil 'The Changing Landscape of Indian Television' report at the summit in Mumbai
The digital landscape evolved rapidly in 2022 as the pandemic drove communities and businesses online. exchange4media tracks down top key trends in the digital landscape this year
Kazi, President - Data, Performance & Digital Products at GroupM, lets us in on the inner workings of Finecast and how it will bolster the TV ecosystem for advertisers and media partners
This will help GroupM’s clients in India to reach viewers with relevant TV ads
Atique Kazi, GroupM India President-Data, Performance and Digital Products, talks about evolving trends in digital advertising ecosystem besides the work being done by the agency to help its clients
Taneja will be based out of Gurgaon and report to Atique Kazi
Kazi will take over the role from August 2 and will be based out of the GroupM Mumbai office