Tonic Worldwide bags digital mandate for Badshah Masala
The account will be managed by Tonic Worldwide’s Mumbai office
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Badshah Masala celebrates local flavours in new campaign for Maha and Gujarat
The ad campaigns by Havas Worldwide India showcase changing cultural perspectives while staying rooted in culinary traditions
Badshah Masala sings a new tune with revamped ‘Swaad Sugandh Ka Raja' jingle
Havas Worldwide India, which handles the brand's creative mandate, has played a crucial role in remixing the old jingle
Dabur acquires 51% stake in Badshah Masala
This also marks Dabur’s entry into Rs 25,000+ crore spices market
Badshah Masala's new campaign busts gender stereotypes by encouraging men to enter kitchen
The film shows a mother advising her son to step into the kitchen with Badshah Masala
Sponsors show trust in news genre despite ratings blackout; here’s why
Brands and experts say that they still rely on the news genre as it delivers the right audience in a cost-effective manner
An iconic figure: Badshah Masala pays tribute to MDH’s Mahashay Dharampal Gulati
He changed the way the spice industry is looked at, read a social media post by Badshah Masala