Placed strategically in high-traffic locations across Delhi, Mumbai, and Bangalore, the OOH campaign aims to highlight sharp deals on international brands on the platform during EORS
Sunder Balasubramanian, CMO of Myntra, talks to us about roping in fashion icons like SRK and Kiara for its latest campaign and how the brand keeps experimenting to stay relevant with consumers
They have also picked up Mumbai franchise - Mumbai Meteors
Top national and regional celebrities, fashion and lifestyle influencers will form an important network of promoters for the upcoming edition of EORS
Style Cast is the go-to fashion destination for Gen-Z shoppers, offering them a one-of-a-kind shopping experience
The social media campaign was crafted to boost engagement with Mynta's audience during its 6-day marquee event
The experiential campaign has generated over 22 lakh impressions