groupm-esp

EssenceMediacom will manage Bambino’s account from their Bengaluru office

e4m Staff Aug 12, 2024 11:24 AM

The 11th edition of GroupM ESP's Sporting Nation report suggests that Sponsorships, Athlete Endorsements, and Media Spends by brands, have cumulatively delivered the revenue last year

e4m Staff Mar 19, 2024 10:18 AM

The report explores the growth of the online gaming landscape in India, how brands can leverage this billion-dollar industry and the road ahead

e4m Desk Jun 22, 2023 3:10 PM

Indian sports industry surpasses Rs 14,000 crore in spends

e4m Desk Apr 4, 2023 5:55 PM

The GroupM ESP Sporting Nation Report 2023 reveals that cricket continues to dominate the Indian sports sponsorship landscape, contributing to 85% of the sponsorship spends

e4m Desk Apr 4, 2023 12:54 PM

The impact of the proposed 28% GST will be borne by game developers and advertisers but the marketing budgets are likely to stay unaffected, industry heads tell e4m

Shantanu David May 23, 2022 8:49 AM

The campaign, Boost: Game Stamina Ka, has a unique game customized within World Cricket Championship 3

e4m Desk Apr 1, 2022 6:55 PM

The GroupM ESP Sporting Nation Report 2022 also says that sports AdEx has surpassed 2019 levels in both TV and digital at Rs 6,018 crore

e4m Desk Mar 25, 2022 11:28 AM

The report, unveiled by Vinit Karnik, Head - Sports, Esports and Entertainment, GroupM South Asia, at the e4m GameOn summit focuses on the current gaming landscape and what it has for brands

e4m Desk Mar 12, 2022 8:26 AM

The online summit will also witness the unveiling of e4m-GroupM ESP Report on the Indian online gaming landscape

e4m Desk Mar 10, 2022 12:44 PM

ESP Properties has helped brands like Paytm, Colgate, Myntra and Cadbury Dairy Milk close deals for IPL

e4m Desk Oct 12, 2020 10:59 AM

The report further says - the overall Sports Sponsorship market in India has crossed the mark of Rs 9,000 crore for the first time

e4m Desk May 12, 2020 1:52 PM