Ajay Singh elevated to Business and Marketing Head at HRX In his new role, Ajay will steer HRX towards new heights of success and innovation e4m Staff Aug 2, 2024 6:32 PM
HRX is official fan merchandise partner for four IPL teams Mumbai Indians, Kolkata Knight Riders, Gujarat Titans and Delhi Capitals will be wearing HRX manufactured jerseys e4m Desk May 2, 2023 1:02 PM
Hrithik Roshan marks birthday with launch of first HRX offline store in Bangalore The brand has forayed into the offline space to establish a better connect with fans of Hrithik and the brand e4m Desk Jan 10, 2023 2:36 PM
Hrithik Roshan's HRX awarded at e4m D2C Revolution Watch the actor acknowledge the honour of the brand being chosen as a leading D2C brand e4m Desk Aug 4, 2022 6:46 PM
Vaani Kapoor becomes brand ambassador for launch of X-Fit2 The watch has been launched by HRX and Noise e4m Desk Aug 2, 2022 10:41 AM
'HRX will explore offline retail opportunities after the pandemic' HRX's Co-founder & CEO Afsar Zaidi and Head Marketing & Operations Pallavi Barman discuss the brand's foray into bespoke range of fitness equipment Mansi Sharma Jun 4, 2021 9:01 AM
What’s the secret to Hrithik Roshan’s efficacious brand affinity? The Bollywood trailblazer who turned 47 yesterday has a brand appeal that not only connects with a ‘classy’ audience but a ‘massy’ audience’ as well Noel Dsouza Jan 11, 2021 8:19 AM
HRX’s first brand film shines spotlight on 'everyday athletes' HOWL Digital fulfilled a 360-degree digital campaign and influencer mandate for HRX's latest campaign with over 6 million views e4m Desk Nov 21, 2020 10:05 AM
HRX & Flipkart come together to launch audio device range The range will be available on Flipkart from June 19 and soon on Myntra e4m Desk Jun 19, 2020 5:21 PM