Date-wise News
In his new role, Ajay will steer HRX towards new heights of success and innovation
Punjabi, Hindi and Tamil are some of the fastest-growing languages on Spotify in India
The brand won the gold metal under the ‘Best Use of Social Networks/ Social Media’ category
Sandeep V Maudgal Iyer was previously the Associate Executive Creative Director at Leo Burnett Orchard
Conceptualized in-house, the campaign emphasizes that the interplay between internal and external noise is essential to personal growth
Guest Column: Ankit Chavan, Public Relations Consultant at Adfactors PR, talks about the power of communication in bridging ideological divides and fostering unity
Ankit Chavan Aug 2, 2024 4:03 PM
Conceptualized & executed by Coral Media & McCann, the campaign is live in Delhi, Gurgaon, and Kolkata
'Collaborating with PubMatic aligns with our goal to provide a premium viewing experience for our users,' said Dhruv Dhawan, Head Ads at Disney+ Hotstar
Jennifer Pandya, Vice President of Marketing, CaratLane, shares how the campaign with Nancy Tyagi and investing in influencer marketing have helped the company build desire and credibility
Chehneet Kaur Aug 2, 2024 3:10 PM
The Secretary-General of ASCI said that brands should avoid misleading consumers or implying non-existent endorsements and maintain transparency, to uphold consumer trust
Chehneet Kaur Aug 2, 2024 2:28 PM
According to the channel, BARC data shows that Times Now had 34.3% viewership share in the Budget Week
Rescue operations are underway with no reports of anyone trapped beneath the debris so far
The Union Ministry for Health and Family Welfare suggested a series of measures like signing an anti-tobacco declaration and issuing directives against appearing in surrogate promotion
Shivam Puri, MD and CEO, Cipla Health, addressed a keynote session at the e4m Health and Wellness Marketing Conference, on the diverse needs of a global market
e4m Staff Aug 2, 2024 12:55 PM
Prior to this, Anand Jha was Managing Director, Government Relations at Blackstone for India and South Asia
e4m Staff Aug 2, 2024 12:21 PM
The combined company will provide advertisers with unified access to the consumer media experiences, from CTV to online shopping
e4m Staff Aug 2, 2024 12:14 PM
Prior to this, Mohit Dhanjal was with Reliance Retail as Chief Revenue Officer - Reliance Beauty
Ritesh Khosla joins with over two decades of experience in mergers and acquisitions, JVs, regulatory frameworks, compliance, corporate governance, complex litigation, and IPR protection & enforcement
e4m Staff Aug 2, 2024 11:24 AM
Prior to this, Monojit Mukherjee was Chief Corporate Affairs Officer at United Breweries Limited (Heineken India)
e4m Staff Aug 2, 2024 11:17 AM
Prior to this, Mahima Kaul was with Bumble as Director, Public Policy, APAC
Anuradha Razdan has been elevated to CHRO, Beauty and Wellbeing and Global Chief DEI Officer
The company's consolidated revenue has grown by 11% from Rs 85 crore in Q1 FY24 to Rs 94 crore in Q1 FY25
e4m Staff Aug 2, 2024 11:01 AM
The prevailing belief is that irrespective of Google's designs for third-party cookies, agencies should invest well in collecting first-party data for more sustainable benefits
Shantanu David Aug 2, 2024 9:27 AM
The e-commerce giant reported a 10% increase in net sales to $148 billion compared to the same period last year
Many of the major players in India’s e-commerce industry were found to be indulging in deceptive practices with healthtech, travel and fintech being the biggest violators
Payal Gwalani Aug 2, 2024 9:13 AM
While the revised Broadcast Services (Regulation) Bill incorporates some industry feedback, it still has significant ambiguities, say sector experts
Aditi Gupta Aug 2, 2024 9:10 AM
As per media reports, both RIL and Disney are not keen on making changes to their cricket broadcast rights
At e4m Health & Wellness Marketing Conference, Sandeep Verma, Country Head (India, B’desh, SL), Bayer, spoke to Dr Annurag Batra, Chairman & Editor-In-Chief- BW Businessworld and e4m
