iD Fresh Food CMO Rahul Gandhi moves on Prior to iD Fresh Food India, Rahul Gandhi was with ITC Ltd for over nine years e4m Staff Jun 28, 2024 10:37 AM
iD Fresh Food names Rajat Diwaker as India CEO Rajat Diwaker was earlier with Marico as Managing Director - Bangladesh e4m Staff Jan 8, 2024 8:37 AM
iD Fresh Food makes 'butter better' with new innovation The brand has launched a brand film to introduce its innovative 'Butterstick', which reduces the hassles of using butter e4m Staff Oct 7, 2023 8:00 PM
Meet your Neighbour this I-Day, says iD Fresh Food PC Musthafa, CEO and Co-founder of iD Fresh Food, has even sent out a personalized letter to apartment societies in the three cities e4m Desk Aug 15, 2022 6:00 PM
'South Indian brands have been global for centuries' At the inaugural edition of The Dakshin Diaries, panellists discussed the distinct ways in which brands are built in the South e4m Desk Oct 12, 2021 1:47 PM
iD Fresh Food rolls out campaign for Instant Filter Coffee Liquid iD’s campaign will be launched on all major OTT platforms, TV channels (in Karnataka) and social media platforms e4m Desk Feb 27, 2021 4:05 PM
iD Fresh Food salutes the spirit of Covid-19 warriors with #MadeWithLove campaign The ad has been developed by Rajeev Ravindranathan, Founder Director of Bangalore-based creative agency, People Design and Communications e4m Desk Nov 7, 2020 9:12 AM
iD Fresh comes up with campaign #MadeWith Love The campaign will be launched on all major OTT platforms, TV channels and social media channels e4m Desk Sep 27, 2020 10:00 AM
iDFresh Food makes 'Trust' the focus of new campaign The company's 'Trust Shop 2.0' campaign is a 'buy-now-pay-later' service for customers in need e4m Desk Jun 27, 2020 2:00 PM
Rahul Gandhi, Jaipal Singal join iD Fresh Foods as CMO, CFO The appointments have been made to strengthen the food brand's business resilience in a post-pandemic world e4m Desk Apr 21, 2020 2:32 PM
Don the role of a mom to show you care, says iD Fresh iD’s new campaign encourages everyone to adopt the unconditional love of a mother for those in need during these difficult times e4m Desk Apr 18, 2020 4:00 PM
We believe iD’s Coconut will disrupt the market & propel demand in India: PC Musthafa Musthafa, CEO - iD Fresh Food speaks about their unique product innovations meant to drive sustainability & consumer convenience Neethu Mohan Feb 18, 2020 8:21 AM