jaago-re

ABP News & Tata Tea call for action against climate change with 'Jaago Re' campaign

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The ‘Jaago Re’ campaign was aimed at raising awareness about protecting the environment and making the planet a better place for future generations

NATIVE CONTENT Apr 27, 2023 9:03 AM

‘Jaago re’ was born before ‘brand’ & ‘purpose’ came together: Puneet Das

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At Pitch BrandTalk 2022, Puneet Das, President - Packaged Beverages, (India & S Asia), Tata Consumer Products, spoke about the brand’s ‘Jaago re’ journey

exchange4media Staff Dec 1, 2022 1:23 PM

Tata Tea’s I-Day campaign highlights our regional expertise: Puneet Das

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Puneet Das, Vice President Marketing - Beverages India at Tata Consumer Products on the campaign, Tata Tea’s focus on social issues, tea industry during the lockdown and more

Nafisa Shaheen Aug 21, 2020 9:33 AM

Why Tata Tea is brewing hyperlocal ads over its legacy of brand-led activism

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Puneet Das, Vice President – Marketing, TATA Global Beverages, lets us in on the brand's plan to transition from cause marketing to change marketing

Misbaah Mansuri Feb 3, 2020 8:43 AM