Brands join in on the celebration as Kolkata Knight Riders lifted the IPL trophy last night, clinching their 8-wicket victory over Sunrisers Hyderabad
Additionally, Philips India plans to curate personalised experiences in various cities, featuring contests and events for fans
MyFab11 will be the front of jersey sponsor for Kolkata Knight Riders
The deal has been inked between Knight Riders Group, majority-owned by Shah Rukh Khan and UAE’s T20 League Chairman, Khalid Al Zarooni
Munch has introduced limited-edition packs featuring RCB, Punjab Kings, Sunrisers Hyderabad and KKR players
Fans of KKR, RR, MI, RCB & SRH can use the hashtag #No1YaariCheers and share their fun cheers to win exciting prizes
As part of the partnership, Open will give fans an opportunity to participate in exciting contests, match-day predictions and more
As a part of the partnership, the players of the three IPL teams will sport the brand logo on their headgear
Apart from featuring in WinZO Sports' marketing campaign, the Knight Riders will soon be seen interacting with WinZO Sports' users across social media platforms
The biggest income jump will come from title sponsorship as Vivo will pay Rs 484 crore compared to the Rs 222 crore that Dream11 paid in IPL 2020
The seven teams are Delhi Capitals, Kolkata Knight Riders, Mumbai Indians, Punjab Kings, Rajasthan Royals, Royal Challengers Bangalore and Sunrisers Hyderabad
The association involves RR Kabel as the leading trouser branding for all the KKR team players
Guest Column: Varying sizes of purses & various slots to fill, makes this mini auction an opportunity for franchises to fine-tune their team strategies, says Vishal Baghel, AVP, Hansa Research
The anthem is a music video aimed at spreading the message about maintaining hygiene
The skincare brand has been chosen as the team's official 'SkinFit & Hygiene' partner
Despite the challenges this year, team franchises have been negotiating sponsorship values and have managed to rope in some top brands
Experts weigh in on the fact that communication with its target groups and affordable data rates played a key branding role in triggering growth and prominence of the OFS industry
TV9 Bharatvarsh is the Lead Arm Sponsor of Kolkata Knight Riders and the Upper Chest Sponsor of Trinbago Knight Riders
The e-conclave premiere saw more than 180K live views across social media platforms