The campaign has been conceptualised by Publicis Worldwide India and Saatchi & Saatchi Propagate

e4m Staff Oct 19, 2023 12:27 PM

The campaign, which has three films, has been created by Leo Burnett

exchange4media Staff Aug 29, 2022 3:08 PM

In today’s e4m Pride of India series, Zivame Head of Marketing Khatija Lokhandwala talks about the brand’s journey and its role in 'shifting perceptions about the intimate-wear category'

Mansi Sharma Apr 5, 2022 8:14 AM

Kant, Founder of Clovia, shares insights on the evolving lingerie category, data-driven tech taking centre stage, diversifying to new portfolios, marketing strategy and more

Ritika Raj Aug 12, 2021 8:34 AM

Daniels, the VP of Marketing at Enamor, discusses how the brand's website clocked 29 lakh visitors after the rollout of #FabulousEveryday campaign

Christina Moniz Jun 30, 2021 10:44 AM

Turney will be supporting across functions of business strategy, category expansion like personal care, market insights, strengthening of brand positioning & experience, and international expansion

exchange4media Staff Jun 3, 2021 3:28 PM

Launches a range of products including face mask, anti-acne creams, face wash, face mask and others

exchange4media Staff Jan 18, 2021 6:59 PM

Japanese premium lingerie brand manifests philosophy of supporting women in expressing their beautiful selves in lingerie that fits right and ‘feels so fine’

exchange4media Staff Dec 7, 2020 12:35 PM