e4m IDMA 2024: Marico takes home gold metal for its Saffola campaign
The brand won gold for its campaign named ‘Saffola - Inspiring Young India to take Roz Ka Healthy Step’
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Tata Motor’s Ashmita Pillay joins Marico as Head of Comms
Ashmita Pillay was GM - Corporate Communications at Tata Motors
Ankit Desai gets new role at Marico
Desai has been elevated as Head - Media, Digital Marketing and Brand PR (India and Global Centre of Excellence) at the company
Anuradha Roy Chowdhury joins DP World as Head of Communications
Chowdhury’s previous stint was with Marico Limited
Parachute Advansed #ChampiBeats on TikTok garners 10 billion views in 6 days
Conceptualised by VMLY&R, the campaign roped in TV celebrities such as Bharti Singh, Anita Hassanandani, Hina Khan and Deepika Singh, as well as key TikTok influencers
Marico's revenue from operations stands at Rs 1,496 crore in Q4 FY20
Marico's operating margin for the India business has improved to 22.8% in Q4 FY20 as against 21.5% in Q4 FY19
Parachute Advansed highlights the importance of hair in every woman’s life in latest ad
Conceptualised by team WPP, the 'Mere Baal, Meri Jaan' campaign aim to build a deeper connect with women and the brand
Marico's revenue from operations stands at Rs 1824 crore in Q3 FY19
Profit after tax stood at Rs 272 crore, an 11% jump from the previous year
Bombay High Court orders YouTuber Abhijeet Bhansali to take down coconut oil review video
YouTube influencer, Abhijeet Bhansali, who goes by the online name Bearded Chokra was ordered to remove his video negatively reviewing Marico's Parachute coconut oil