The deal includes all of the label’s recordings and where held, publishing rights

e4m Staff Jan 5, 2024 12:10 PM

The campaign #GarvSeJeeyo features retired officers from the Indian Armed Forces and salutes them for their exemplary contribution

exchange4media Staff Jan 26, 2022 6:00 PM

The campaign features Bhumi Pednekar and appreciates Corona warriors

exchange4media Staff Dec 8, 2020 3:34 PM

The campaign drew parallels between cricket and life insurance, connecting stories about dependable players with dependable financial solutions

Neeta Nair Oct 22, 2020 8:58 AM

As brand ambassador, Zinta will help the brand strengthen its appeal amongst millennials and reinforce their values and philosophy amongst customers

exchange4media Staff Sep 14, 2020 12:54 PM

The agency claims it is the biggest advertising digital display ever installed inside any mall in India yet

exchange4media Staff Aug 31, 2020 7:12 PM

OOH industry leaders share how they plan to bring back brands to malls

Noel Dsouza Aug 5, 2020 8:47 AM

The film beautifully showcases a father’s natural instinct to protect those he loves

exchange4media Staff Jun 22, 2020 3:34 PM

Prior to this, Sangoi was associated with Aditya Birla Sun Life Insurance

exchange4media Staff Jun 4, 2020 2:08 PM

COVID-19 has affected the symbiotic dynamics of outdoor advertising and OTT platforms. But experts hope that OOH will make up for the lost time when human traffic increases post the lockdown

Noel Dsouza May 6, 2020 8:55 AM

The LED screens have been placed in the Kund area of Centre 1 Mall, Kolkata

exchange4media Staff Feb 24, 2020 2:38 PM

Lakhani, Director of Orienta Cine Advertising, speaks about how his agency has expanded to 15 branches across the country and the trends & challenges in the OOH industry

Noel Dsouza Jan 29, 2020 8:15 AM