personalization

At the e4m TechManch 2024, industry experts discussed the future of hyper-personalization in content, importance of delivering meaningful and engaging consumer experiences.
e4m Staff Jul 23, 2024 12:39 PM

Stanford alumnus Suvrat Bhooshan, the founder of Gan.ai, spoke to e4m about commercialising the personalized video tech and how it impacts businesses across the board
Shantanu David Sep 18, 2023 8:57 AM

The COO of the conversational AI marketing solution company speaks to e4m on how the company has been partnering with tech and e-commerce firms
Nilanjana Basu Apr 6, 2023 9:09 AM

Guest Column: Sunayendra Jain, Head of Marketing, ePayLater, explains how brands can offer personalization to users while also respecting their privacy
Sunayendra Jain Oct 27, 2022 8:48 AM

At e4m MarTech India Conference 2022, a panel of industry heads deliberated on the topic - Winning with Personalization: The Success Stories
exchange4media Staff Oct 17, 2022 11:21 AM

Guest Column: Sujata Dwibedy, Group Trading Director, Amplifi, dentsu India, shares 2022 would be the year of personalisation, video, social commerce, voice search & privacy
Sujata Dwibedy Jan 24, 2022 8:43 AM

What Spotify's personalised offering 'Discovery Weekly' has in store for advertisers
exchange4media Staff Oct 5, 2021 4:24 PM

Publishers, in partnership with Taboola, can deliver the ideal reader experience to each reader segment, which can promote increased readership as well as unlock new monetization options
exchange4media Staff Feb 19, 2021 4:47 PM

Experts say that working with data partners that offer end-user control ensures that data accessed is managed in a privacy controlled manner
Noel Dsouza Oct 8, 2020 9:10 AM

According to Google's 'What is India searching for: Insights for Brands Report', people are using their time going digital to binge-watch, read, learn & seek new ideas during the lockdown
exchange4media Staff May 2, 2020 10:01 AM