pet-care

Ravi Shastri joins Petzzco as principal advisor and brand ambassador

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Since Ravi Shastri is an avid pet lover himself, he can connect with Petzzco's target audience on an emotional level, the company said

e4m Staff Jul 15, 2024 10:56 AM

Pet parents want their lifestyle to reflect in their pets: Samriddh Dasgupta, HUFT

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Dasgupta, CMO, Heads Up For Tails (HUFT), explains the changing concept of pet 'ownership' in India, and the uniqueness of being a pet care brand with an omnichannel approach

Sohini Ganguly Sep 11, 2023 9:09 AM

Zigly wants you to choose only the very best for your pets

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The new brand campaign #NoCompromise by the pet care company intends to spread a message among pet parents

exchange4media Staff Jan 28, 2023 7:00 PM

Pet care brand Wiggles redefines positioning with new brand identity, Lovemark

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The new logo is symbolic to Wiggles’ relationship with animals, the company said

exchange4media Staff Dec 5, 2022 4:55 PM

Wiggles.in urges everyone to have a pet inclusive Diwali through #NoToNoise campaign

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The campaign is currently live on digital and social media platforms

exchange4media Staff Nov 1, 2021 2:58 PM

Heads Up For Tails names Swati Mohan as Chief Business Officer

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In her last stint, Mohan was the Head of Marketing at Netflix

exchange4media Staff Sep 13, 2021 12:28 PM

‘We have managed to make a mark in the pet-care industry’

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Gaurav Kumar Kwatra, Director- Purina Petcare India, from Nestlé, shares insights on the brand’s three-year journey in India’s petcare industry, marketing plans, future growth of the segment, and more

Ritika Raj Aug 23, 2021 8:47 AM