Prega News lauds women's ability to gracefully balance commitments
The campaign #SheCanCarryBoth has been released ahead of Women's Day 2024 and features actress Pooja Gor
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Prega News retains partnership with Team Pumpkin
Team Pumpkin has won Prega News’s digital mandate for the fourth year in a row
Prega News celebrates the beauty and strength of post-pregnancy bodies
A new video by the brand explores the body image issues seen in new moms and encourages them to embrace the changes as 'marks of strength'
Prega News says #GuessNahiConfirmKaro
The campaign has been conceptualised by Grapes
Prega News launches new digital campaign #JustTakeTheTest
The campaign by Grapes conveys that the only way to confirm pregnancy is to take the test, and not go by food habits
Team Pumpkin retains Prega News' digital mandate
The agency has been working with the brand for 2 years
'Maternity is a work experience' to 'mothers are not superhumans': Best Mother's Day ads
This Mother's Day, brands paid tribute to mothers with unique campaigns that break the stereotypical image of a perfect mother and portray mothers as children's first academy
Prega News unveils new campaign with content creators to spread awareness on home testing
The brand has roped in popular influencers like Surbhi Sharma, Nimisha Arora, Rashmi Thakur, Varsha Balani among others
In new campaign, Kajal Agarwal talks about benefits of Prega News
Executed and conceptualised by ADK Fortune, the campaign involves 360-degree brand communications on TV, digital and print
Kajal Agarwal is Prega News' regional brand ambassador for the south
The association aims to improve the brand's reach in the southern market
Prega News celebrates Mother’s Day with #CoolHaiMeriMaa campaign
The video campaign, showcasing a mother-son relationship, will run on YouTube and other social media profiles of Prega News
Prega News ropes in Srabanti Chatterjee as brand ambassador for West Bengal
On the occasion of International Women’s day, the brand has also launched a new campaign #SheIsCompleteInHerself
Did brands manage to go beyond tokenism with their work this Women's Day?
Industry watchers opine that most ads, this year as well, lack conviction and sincerity as they are merely lofty pronouncements and big promises
Prega News’ Women’s Day campaign touches upon the sensitive issue of infertility
Video campaign #SheIsCompleteInHerself strives to invoke a sense of empathy among its audience and urges them to help those couples who are facing the issue of infertility
Prega News unveils latest campaign with mum-to-be Anushka Sharma
The brand also recently celebrated 10 years with several short films
Anushka Sharma becomes brand ambassador of Prega News
Conceptualized by ADK Fortune, the campaign will run across television channels, digital platforms and outdoors including hoardings and branding at prominent airports
Prega News salutes the ‘indomitable spirit’ of Moms
As part of the campaign, Prega News has come up with its latest initiative #SundayIsMomDay
Prega News celebrates 10 years with #PregaMoment campaign
Conceptualized by ADK Fortune, the campaign has been executed by the advertising agency Havas Worldwide