The return and rebranding has to be a well-laid-off plan, especially the marketing and advertising part of it, for them to regain consumer trust, say experts

Shantanu David May 25, 2023 8:41 AM

Industry experts say brand promotions or campaign launches in the digital world won’t see a negative impact since the world is returning to WFH & esports has already gained a significant following

Shantanu David Jan 17, 2022 8:36 AM

So far this year, PUBG Mobile, combined with 'Game for Peace', has accumulated $2.6 billion in revenue

exchange4media Staff Nov 26, 2021 10:30 AM

The Singapore-based short video platform has registered the new trademark with the Ministry of Commerce and Industry

exchange4media Staff Jul 21, 2021 11:45 AM

After an early access period, the game is now available for download on Google Play

exchange4media Staff Jul 2, 2021 12:34 PM

The report says that the app relayed data to servers in Honk Kong, Moscow, US and Mumbai

exchange4media Staff Jun 24, 2021 12:00 PM

There will be specific rewards available for fans to claim, only if they pre-register for the game on Google Play Store

exchange4media Staff May 17, 2021 8:10 AM

Developed by South Korean video game maker Krafton, the game will be launched as a free-to-play experience on mobile devices

exchange4media Staff May 6, 2021 4:42 PM

This round of funding follows previous investments from Nazara Technologies Limited and JetSynthesys Private Limited

exchange4media Staff Mar 9, 2021 2:29 PM

The Ministry of Electronics and IT has sent notices, which were issued after reviewing replies received from the blocked apps

exchange4media Staff Jan 25, 2021 1:22 PM

The report further stated that $143 billion was spent on the app stores globally, which is a 20% YoY growth over 2019

Javed Farooqui Jan 15, 2021 8:32 AM

Mountain Dew is also the official beverage sponsor of PUBG MOBILE Pro League Americas, PUBG MOBILE World League, and PUBG MOBILE Global Championship

exchange4media Staff Sep 24, 2020 1:18 PM

Kedia, CEO of Nodwin Gaming, talks about the growth of esports during the lockdown, OTT as a competitor, IPL, brand associations, future of online gaming, esports sector, and more

Nafisa Shaheen Sep 10, 2020 8:43 AM

The Ministry of Information & Technology, in its official statement, said that the move is to ensure safety, security and sovereignty of Indian cyberspace

exchange4media Staff Sep 2, 2020 5:34 PM

The newly-banned apps include Tiktok Lite, Helo Lite, SHAREit Lite, BIGO LIVE Lite and VFY Lite

exchange4media Staff Jul 28, 2020 9:00 AM

Monsoon Knockouts has been launched in collaboration with POCO M2 Pro

exchange4media Staff Jul 23, 2020 10:00 PM

The Taboola Network has recorded 5.6 million page views about stories related to boosting immunity

exchange4media Staff Apr 28, 2020 1:44 PM

Introduces game streaming and esports broadcasting on its app

exchange4media Staff Apr 3, 2020 2:00 AM

Jackson, senior manager at Akamai EMEA’s media industry strategy team, speaks about the factors that drive gaming in India, rise of PUBG and the categories of games that are likely to succeed in 2020

Neethu Mohan Feb 26, 2020 8:32 AM