LIC of India, Maruti Suzuki top advertisers in H1'23 on radio: TAM AdEx
Jan-Jun’23 witnessed a 6% growth compared to last year's H1
radio-advertising
e4m Golden Mikes Radio Advertising Awards: Radio Mirchi is Station of the Year
Radio Mirchi & Music Broadcast Ltd bag maximum metals; Princy Parikh of Mirchi Love adjudged RJ of the Year (Hindi/English Language)
e4m Golden Mikes Radio Advertising Awards back with 10th edition
The award ceremony will honour radio stations, agencies and brands for their work done in the period between 1st March 2020 and 28th February 2022
Real Estate’s ad volume on TV up 68% in Jan-May'22 : TAM AdEx
While ad space of the sector in print medium grew two times, radio saw an increase of 2.8 times. Ad insertions in digital rose 5.5 times
'Radio and digital are bound to coexist in the future'
Ashit Kukian, CEO, Radio City, shared that one can expect greater innovation in content formats and business models in the industry post Covid
‘Only 13% drop in radio’s ad volume in the second half of Y2020 compared to Y2019’
After a massive dent in advertising in the first half of the year, just a marginal drop in the second half shows a recovery during the unlockdown period, states the TAM AdEx: Mirroring Y2020 report
Radio saw 5 times rise in average ad volumes/day in Unlock compared to lockdown: TAM AdEx
The report centres on understanding the advertising trends compared to the past 5 years, monthly trends, top spenders, city and state contribution on radio ads
Sanjeev Mehta joins IVM Podcasts as Business Head
Having vast sales experience, Mehta has played integral role in media and leading radio brands like Red FM and Radio Mirchi
Radio de-grew by 90% in April to June quarter 2020
The Pitch Madison Advertising Report Mid-Year Review predicts radio to see a growth from Rs 1350 crore to Rs 1600 crore
Plans to raise community radio ad air time are ongoing: Prakash Javadekar
Javadekar also informed that the Ministry plans to increase the number of community radios soon
'With no subscription revenue, radio needs aid during COVID-19 pandemic'
Radio industry experts elaborate on the appeal made by AROI to the government to restore economic stability, and the challenges they are enduring due to the COVID-19 pandemic
Radio City appeals to its audience by keeping consumers at the core
We take a look at Radio City’s segment for this year’s World Radio Day, how RJ’s have become FM channels influencers and trends in radio advertising
TV industry witnessed 12.24% growth in 2018-19: TRAI annual report
According to the report, subscription increased by 10.69% whereas advertising revenues grew by 14.23% during the year