Netizens troll Sabyasachi over ‘tired-looking’ model
The model is promoting the label’s zari saree collection
sabyasachi
Recap: The Week That Was
We bring you a roundup of the news that made headlines this past week
Sabyasachi 'Mangalsutra' ad pulled down following MP minister's threat
MP Home Minister Narottam Mishra on Sunday issued a 24-hour ultimatum to designer Sabyasachi Mukherjee
Ad controversies: Unexpected criticism or calculated gamble?
Negative publicity is far more effective than a positive one, as controversies, social media outrage and hashtag trends force many uninitiated people to watch the ad, say industry watchers
Nitibha Kaul's 'poverty porn' post for H&M x Sabyasachi a cautionary tale for influencers
Influencers would need to be more sensible with their content, brands should have guidelines in place to avoid controversies that can have far reaching consequences on brand image, says industry
e4m MarTech League: ‘Both data & creativity key to reach consumers’
On the panel - Sonali Malaviya, Essence; Pragati Basu, Talkwalker; Umesh Krishna K - Swiggy; Malay Harsha, Clevertap; Session Chair - Sabyasachi Mitter, Fulcro
e4m MarTech Fridays: Panel to discuss technologies for enhanced customer engagement today
Join industry leaders as they deliberate on re-imagining Martech
Fulcro launches Women's Day campaign for Kotak Prime
The campaign titled #KotakPrimeWithDrive helps put the spotlight on Kotak's two-wheeler low-interest loan
Budget 2020: Advertising industry seeks growth-oriented budget
In the backdrop of the economic slowdown, advertising industry leaders share their expectations from the Union Budget to be presented this week by Finance Minister Nirmala Sitharaman
Did Deepika’s JNU visit lead to Chhapaak’s falling flat at the box office?
With nationalism being the 'flavour of the season', experts decode whether the actor’s off-screen choice has impacted her brand image and film