The stars never really show their face in the ads, letting the 'asli hero' or MakeMyTrip shine through

e4m Staff Apr 9, 2024 1:47 PM

Our pick of the most creative commercials of the February 16-29 period

e4m Desk Mar 13, 2024 9:07 AM

The video is developed in collaboration with Prasoon Joshi of McCann Worldgroup, Shankar Mahadevan and Bharatbala

e4m Staff Feb 26, 2024 12:17 PM

The anthem has been conceptualised by ^ a t o m network

e4m Staff Jan 10, 2024 3:25 PM

Banijay Asia produced and executed the pre-match ceremony for the India-Pakistan clash

e4m Staff Oct 18, 2023 10:08 AM

The campaign has been created by L&K Saatchi & Saatchi

exchange4media Staff May 14, 2022 8:42 AM

Conceptualized by Ogilvy and Mather, the campaign is a part of Surya’s ongoing brand refresh

exchange4media Staff Oct 11, 2021 3:04 PM

Season 4 puts special focus on family and relationships as seen through the lens of celebrity homes

exchange4media Staff Mar 4, 2021 6:14 PM

The campaign features Rajkummar Rao and Patralekha on a song composed by Shankar Mahadevan

exchange4media Staff Nov 18, 2020 2:31 PM

On the judging panel are Shankar Mahadevan, Chitra, Kalpana and Nakul

exchange4media Staff Feb 14, 2020 3:09 PM