Deepika Padukone steps in as ambassador for TECNO Smartphones
Deepika Padukone will be seen as the face of the new marketing campaigns across TECNO’s product portfolio
smartphones
Madhav Sheth takes up new role as VP - Business and Corporate Strategy (Global) at Realme
Sheth would continue to look after the India market, reports said
1 in 2 Indians planning to upgrade gadgets & smartphones: HT Media-Aroscop report
Marketers can leverage the festive spirit of the Indian consumer by utilising HT Media’s reach of 240 million across Print, Digital & Radio
OTT platforms one of the key drivers of demand for smartphones: Rajiv Bakshi, ZEEL
Bakshi, Chief Operations Officer - Revenue, ZEEL, shares the trends as per the latest edition of ZEE’s Intelligence Monitor Knowledge series & how OTT and smartphones share a symbiotic relationship
MTV Roadies new season in South Africa to premiere on April 8
The show will air thrice a week starting today at 7 PM on MTV and Voot
Samsung signs up Alia Bhatt as face of Galaxy Z Series foldable smartphones
The actor will be involved in a robust campaign that entails digital and outdoor activations
Jio and Google announce launch of android smartphone JioPhone Next
JioPhone Next runs on a special version of Android, comes with language and translation features, a great camera & support for latest Android updates
Mi India collaborates with Sonu Sood for #ShikshaHarHaath initiative
The movement will look at helping underprivileged kids across the country who are unable to access online education due to the unavailability of smartphones
How brands are coping with mounting anti-China sentiments in India
Many vendors have been time and again laying emphasis on the fact that their handsets are made in India
Can brand Micromax stage a successful comeback?
Industry watchers note that if the brand can compete better on strategy, price and features this time, it could emerge victorious with its comeback
We have been doing a good job: Sunil Lulla, BARC CEO
During a video conference on the launch of the sixth edition of the BARC- Nielsen report, the BARC India CEO said some of TRAI’s recommendations do not fit into a rating system’s area of functioning
Overall FCT on TV sees 7% growth in week 15: BARC - Nielsen
According to the report, the total number of advertisers has increased from 1017 in week 14 to 1021 in week 15
Onsitego releases white paper on making smartphones last
The extensive report covers the common problems faced by smartphone users and ways to make the most out of the devices
Salman Khan announced as brand ambassador for realme
In his first collaboration with a smartphone brand, the Khan will be endorsing realme 6 and realme 6 Pro
vivo collaborates with BBH for latest campaign featuring Sara Ali Khan
The campaign conceptualised and executed by BBH India consists of 4 teasers films and a TVC/digital film