Vishal Chadha has more than 28 years of experience across organisations such as Britannia, Nokia, Snapdeal and Kohler
Apart from Flipkart, local-origin platforms like Myntra, Nykaa, Snapdeal have become a positive mine of rich consumer data and are coming up as a strong challenge to the Big Five, say experts
At the Pitch CMO Summit Delhi 2023, Snapdeal CEO Himanshu Chakrawarti shared insights on creating a value-driven marketplace for Bharat
Chakrawarti joined Snapdeal a year ago as the president of its marketplace business
Previously, he was associated with Avian WE as Group Account Director
As part of the campaign, Snapdeal is encouraging women to create and share Instagram Reels and YouTube shorts talking about the women who inspired them
The campaign #BharatKoTaiyaarKartaHaiSnapdeal will reach out to consumers across the country, and is currently live on TV and Digital
An alumnus of IIT Kanpur and IIM Bangalore, Chakrawarti brings over 30 years of rich experience in the retail sector in building lifestyle brands
The brand film also stars TV actor Chahatt Khanna
A series of videos in Kannada, Telugu, and Tamil takes a dig at the burden of desiring a branded lifestyle
This is Bansal's second stint with the company
This is Bansal’s second stint with Snapdeal
Conceptualised and developed in partnership with All things small and EO2, the campaign features Ritesh and Genelia Deshmukh
The emergence of Amazon, Flipkart, Paytm and Snapdeal as key advertising channels signals a shift in consumer behaviour as more shoppers take to online shopping
Kadambini Singh’s last stint was at GTB or Blue Hive
The volume of yoga conversations on social media has also seen a rise
Using the MobiKwik Biller Stack, partners like Flipkart can enable their users to pay utility bills seamlessly on their app
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