tata-tea-premium
Puneet Das, President - Packaged Beverages (India and South Asia), Tata Consumer Products, spoke to e4m on the brand’s latest hyperlocal ‘Desh Ke Dhaage’ campaign
Sohini Ganguly Aug 11, 2023 9:05 AM
The TVC has been conceptualized by Mullen Lintas with a rendering by Usha Uthup
exchange4media Staff Aug 8, 2023 2:11 PM
Celebrates Independence Day with a musical TVC narrating the story of Handlooms, sung by Usha Uthup
exchange4media Staff Aug 7, 2023 3:58 PM
The brand has launched limited edition packs and a brand-new campaign inspired from famous handloom styles of Odisha
exchange4media Staff Mar 29, 2023 12:56 PM
The campaign film commemorates India’s proud moments post-Independence
exchange4media Staff Aug 15, 2022 10:00 AM
Industry experts opine that marketers are flocking to metaverse largely to keep youth engaged with their products and technology
Kanchan Srivastava Mar 22, 2022 8:34 AM
The brand will host the Holi party in the virtual world on March 18 & 19
exchange4media Staff Mar 19, 2022 2:14 PM
This Republic Day, the initiative pays ode to the amalgamation of diverse elements that makes India truly unique
exchange4media Staff Jan 26, 2022 2:00 PM
How Tata Tea Premium collaborated with Paytm Ads to target relevant consumers and increase brand awareness across offline and online ecosystems
exchange4media Staff Dec 16, 2020 9:11 AM
Puneet Das, Vice President Marketing - Beverages India at Tata Consumer Products on the campaign, Tata Tea’s focus on social issues, tea industry during the lockdown and more
Nafisa Shaheen Aug 21, 2020 9:33 AM
