Arbaaz Khan or Roger Federer? SuperteamDAO ad revisits old meme, breaks the internet
The campaign has been rolled out ahead of the Solana Hackathon, inviting coders to participate for the cash prize
by
Published: Feb 7, 2023 4:45 PM | 2 min read
Actor Arbaaz Khan has always been called the doppelganger of legendary tennis player Roger Federer. Blockchain community Superteam which handles the blockchain foundation Solana has recently rolled out their advertising campaign featuring Khan as Roger Federer where he is talking about how he became the greatest player in the world.
The campaign is launched in order to promote coders and invite them to take part in the Solana Hackathon and win prizes worth 5 million dollars. The internet is finding this idea hilarious, while some are laughing it off, others are questioning the credibility of the blockchain industry basis Federer isn’t real here. Amazon Prime, taking the advantage of the concept by SuperteamDAO tweeted about ‘Farzi Federer’ with an intention of promoting their latest webseries Farzi starring Shahid Kapoor. People applauded the plug and found it on point.
Amazon Prime tweeted -
Farzi Federer can still be the best ‘player’ once he watches #Farzi, streaming from 10th Feb, on Prime Video ?
— prime video IN (@PrimeVideoIN) February 6, 2023
While some people have found it hilarious, others are and calling out th move by the company. The blockchain industry is one emerging technology, meant to create a safe environment to share digital information and as a secure mode of communication for monetary transactions.
Here’s how the netizens are reacting -
While this is very witty and attention grabbing; isn't it anti-branding. Esp for blockchain company which promises trust, here we are showing an actor faking a legend. Marketeers thoughts ?
— Lalit Lohia (@LOLiePoop) February 6, 2023
Blockchain aren't about trust, they're about everyone's ability to verify what's true and what's not
— Austin Federa (@Austin_Federa) February 6, 2023
Witty and fun but on borderline of impersonation of a personal brand.
— Kumar Manish (@kumarmanish9) February 6, 2023
Bhai tumhara aur coding ka kya lena dena
— Rhody (@Little_Rh0dy) February 6, 2023
Client expectation - Roger Federer
— Rama Tripathi (@RamaTripathi) February 7, 2023
Delivery to client - Arbaaz khan ?
Roger Federer be like : pic.twitter.com/denS4ECtMK
— Jivendra Singh (@Jivendr) February 6, 2023
Chalo aap tak meme pahuch hi gaya tha!
— नबील भट्टाचार्य | Nabeel Bhattacharya (@Nabeelfish) February 6, 2023
Arbaaz mein potential hai - good he is using it!
You weren't meant to take those memes seriously ??
— Anshul Kansal (@anshkansal) February 6, 2023
Best ad of the year ,decade, century ?
— Boogie-woogie (@_BoogieWoogiee_) February 6, 2023
Best ad of the year ,decade, century ?
— Boogie-woogie (@_BoogieWoogiee_) February 6, 2023
Meme got real. ??? pic.twitter.com/0in2Nhhsj9
— Rohit.Bishnoi (@The_kafir_boy_2) February 6, 2023
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