Kansai Nerolac joins Father’s Day & Yoga Day celebrations with #NerolacYogawithDad

This is the fourth extension in the campaign’s ongoing series #AajCarefulTohKalColourful

by exchange4media Staff
Published: Jun 21, 2020 8:00 PM | 1 min read

Kansai Nerolac Paints Ltd. has constantly engaged with its audience to underline the importance of being careful in the current Covid-19 situation. On the occasion of Father’s Day and International Yoga Day, Nerolac has launched an engaging contest, #NerolacYogawithDad, as an extension of its latest brand campaign #AajCarefulTohKalColourful.

Through the initiative, Nerolac urges citizens to encourage their fathers to kickstart their fitness journey for a healthy and bright future. This is the fourth extension in the campaign’s ongoing series.

The initiative encourages participants to post a picture practising Yoga with their father across social media platforms including Facebook, Instagram and Twitter with the hashtag #NerolacYogaWithDad. The winning entries will feature on Nerolac’s social media page.

The contest #NerolacYogawithDad is being promoted across Kansai Nerolac’s social media platforms.