MPL gets Virat Kohli to talk about player safety and security

The campaign is a continuation of MPL’s player-first approach

e4m by exchange4media Staff
Published: Apr 5, 2023 10:02 AM  | 1 min read
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MPL has launched a new campaign called “Darr Ko Hatao, Bada Khel Jao” with brand ambassador Virat Kohli.

The film is aimed at showcasing how the platform has robust security measures in place to safeguard the interest of its players and allow them to play fearlessly.

In the film, we see various versions of the former Indian captain. While they may appear indistinguishable at first glance, only one of them is the real one, while the rest are mere replicas. As each of these Virat Kohli avatars enters the MPL Arena, only the genuine one is able to pass the threshold, emphasizing that only legitimate players are allowed to compete here—no impostors or rogue players can gain entry into the MPL arena.

The campaign is a continuation of MPL’s player-first approach and illustrates its commitment towards offering a safe and secure gaming experience that they can trust and enjoy.

Published On: Apr 5, 2023 10:02 AM