SKINN by Titan unveils Valentine's Day campaign featuring Sanya Malhotra & Suhail Nayyar

SKINN by Titan, a fine fragrance brand, launches a digital film featuring the talented Bollywood actress Sanya Malhotra and upcoming OTT star Suhail Nayyar on the special occasion of Valentine’s Day. The #BestSaidWithSKINN campaign celebrates imperfectly perfect relationships by capturing the finer nuances of love which are not only about sparks flying in the air but more about the deep sense of assurance that comes over a period of time.

The campaign is based on a simple insight of “what happens after you fall in love” after the so-called phase of butterflies and heart eyes is over. In one way it may seem that the spark has gone missing, but on the other hand, if you dig more, then it is a feeling of deep comfort, assurance, and stability which is a hallmark of the “happily ever after”. It is this perspective that is beautifully brought alive by a slice of life film in which everyday silences and gestures speak louder than any word can ever. 

To celebrate such a special bond, the protagonist gifts beautiful SKINN perfumes. Fragrances are one of the most thoughtful gifts, as they’re very personal, intimate, and create everlasting memories for the person. Brand SKINN by Titan offers a range of fragrances crafted by the best in class international master perfumers which are custom made for Indian audiences. For all the love and emotion to which words alone can’t do justice, it is #BestSaidWithSKINN.

Ankit Kasliwal, Head of Marketing, Fragrance Division, Titan Company Limited, shares his thoughts, “There are often expressions of love that remain unsaid as words fall short while conveying the true depth of feelings. Gifting a fine fragrance to a loved one thus becomes an intimate, and expressive gesture. For this Valentine’s Day, we wanted to capture this true essence of love that runs deep and showcase these imperfectly “perfect relationships” where the little unsaid moments can be rejoiced with SKINN by Titan.”  

Divya Bhatia, Group Creative Director, Ogilvy South, says, “For this year's Valentine's Day campaign, we wanted to do something that not everyone would be talking about. But something that everyone could relate with. And that's how we came upon the thought of what happens after you've fallen in love. When you've settled in the relationship. The reality is, the deeper the bond, the more comfortable the couple is to do their own thing and grow within the relationship. Taking that as a premise we went ahead and created this narrative with a twist. A narrative that celebrates couples for who they are, individually and together. After all, it's the little imperfections that make each relationship perfect in its own way.”