Date-wise News
Facebook hosts 'Mobile Moves Business' event in Mumbai
'Hum Kya Chahte?' to be performed at Ravindra Natya Mandir, Mumbai
NIVEA MEN kicks off new campaign #CoveringUpFails
Targeting men’s habit of relying on quick fixes and shortcuts to take care of all of their problems, including that of body odour, the campaign brings alive the reality of these ‘failing cover ups’. It also aims to educate men on the importance of solving issues at the root by not depending on deodorants, as they only cover up body odour
Guest Column: Why should brands always look for hybrid agencies for Digital Advertising? – Rajiv Dingra
I truly believe the future of advertising is digital and within digital, it is integrated thinking. Compartmentalization of social, media, creative, data analytics, technology etc only creates complicated team structures that hinder true collaboration and speed of delivery. Specialization without isolation is what is needed in digital and that will only come when people start thinking hybrid, writes Rajiv Dingra, Founder and CEO, WatConsult
Guest Column: Why should brands always look for hybrid agencies for Digital Advertising? – Rajiv Dingra
I truly believe the future of advertising is digital and within digital, it is integrated thinking. Compartmentalization of social, media, creative, data analytics, technology etc only creates complicated team structures that hinder true collaboration and speed of delivery. Specialization without isolation is what is needed in digital and that will only come when people start thinking hybrid, writes Rajiv Dingra, Founder and CEO, WatConsult
Sidharth Shukla joins OgilvyOne Worldwide Delhi at VP & Head of Office
Shukla excels in digital and social planning and led a large team of digital planners and social media professionals leading projects for high volume prestigious brands, responsible for developing the vision, strategy and execution of their campaigns. He was also responsible for the development and execution and of the overall digital and social strategy for Samsung’s Note 5 and S7